It's mine! No, it's mine! I talked to them first! This could well be an exchange between the sales and Internet departments at dealerships. The debate stems from how to define an Internet sale. As recently as a year ago, the answer was simple...
Mauricio Espinosa, founder of Grupos 20, a Hispanic 20 Group benchmarking company, emphasizes the need in auto retailing for awareness of and sensitivity to the differences among people comprising the vast Hispanic market. If you are in Texas, for...
Mazda North American Operations is launching a centralized telephone follow- up service designed to increase customer satisfaction scores for its 700 dealers. The program, called Mazda Touchpoint, complements the Mazda Winners Circle follow-up...
Fairway Toyota is the first new-car dealership in Lee County, population 27,875, in southwest Georgia. The 23,000-square-foot facility in Leesburg combines the newest technology with innovative architectural and design details built to enhance...
The IRS is cracking down on dealers failing to report cash purchase payments of more than $10,000. The IRS fined a dealer $236,000 for 10 non-reported cash car deals following an audit, note the Auto Team Network of dealer accountants. The IRS...
A Florida car dealer has developed a new Web-based lead referral site that lets dealers bid for access to credit-qualified customers. Ben Freeland, a third-generation dealer and owner of Harbor Nissan and Naples Nissan, is launching the new...