Dealers

“We’re still (forecasting) at 16.8 million” U.S. light-vehicle sales in 2019, Bob Carter says. “But I’m not going to be too surprised if it eases into 17.0 (million) or more this year.”

Consumers spent $98.1 billion on new vehicles last year, according to J.D. Power data.

“All of us have a digital stamp, a digital footprint, a digital shadow,” says Erik Qualman, a digital maven.

A growing number of automakers are exploring how they can expand certified pre-owned vehicle programs.

Online reviews can become tools dealers use to gain insight into their business, prove a commitment to consumers and enhance the customer experience.