Dealers

How do dealerships keep track of inventory in a dynamic business where vehicles frequently are sold, serviced or otherwise moved?

“There is a ton of misconception and a lot of insanity going on,” says Danielle DeLauro of the Video Advertising Bureau.

In a Wards Q&A, Len Short and Eric Turner talk about AI technology, the sometimes-mysterious world of automotive digital marketing, its promises and some of its unmet expectations.

Auto-industry conference panelists discuss cutting the time it takes to buy a car, the prospects of selling and servicing EVs and ways to abate an auto-technician shortage.

“We’re still (forecasting) at 16.8 million” U.S. light-vehicle sales in 2019, Bob Carter says. “But I’m not going to be too surprised if it eases into 17.0 (million) or more this year.”