Steve Finlay | Wards Auto

Steve Finlay

Senior Editor

Latest from Steve Finlay

What’s Old Is New Again for Car Shoppers What’s Old Is New Again for Car Shoppers

Aug 12, 2024

3 Min Read

Higher Car Payments Stretch Budgets Higher Car Payments Stretch Budgets

Jun 27, 2024

3 Min Read

All from Steve Finlay

Most ‘Most-American Vehicles’ Wear Foreign Badges

Most ‘Most-American Vehicles’ Wear Foreign Badges

Digital Marketing

Auto Dealer Trifecta: Email, Text, Phone Online Shoppers

Auto Dealer Trifecta: Email, Text, Phone Online Shoppers

Used

Finance & Insurance

How to Turn, Turn, Turn Used Cars

How to Turn, Turn, Turn Used Cars

recall image

2023 Vehicle Recalls Set Near-Record

2023 Vehicle Recalls Set Near-Record

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Finance & Insurance

Start-Up Aims to Open Up Auto Dealer Floor Planning

Start-Up Aims to Open Up Auto Dealer Floor Planning

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Boosting Dealer Sales with CPOs

Boosting Dealer Sales with CPOs

GettyImages-1461323126

Digital Marketing

CDK’s New Virtual Assistant Aims Not to Goof Up

CDK’s New Virtual Assistant Aims Not to Goof Up

response

Sales Leads Caught in the Web

Sales Leads Caught in the Web

Phillips

From Mom-and-Pop Car Lot to Major Dealership Group

From Mom-and-Pop Car Lot to Major Dealership Group

SmartPhone

Fixed Operations

Smartphones Become Automated Vehicle Inspection Systems

Smartphones Become Automated Vehicle Inspection Systems

credit

Finance & Insurance

Near-Prime Not Nearly as Bad as Some Auto Lenders Think

Near-Prime Not Nearly as Bad as Some Auto Lenders Think

CoLab photo

Dealers Take CarNow Software for a Test Drive

Dealers Take CarNow Software for a Test Drive

VW 2024ID.4

BEV Top Seller for This VW Dealership

BEV Top Seller for This VW Dealership

flags

Many People OK With EVs; They Just Don’t Want One

Many People OK With EVs; They Just Don’t Want One

Jeep Wagoneer S BEV

Jeep Lowers Prices in Bid for More Sales

Jeep Lowers Prices in Bid for More Sales

Cox (1)

Cox Automotive Chief: Car Dealers ‘Meaningful’

Cox Automotive Chief: Car Dealers ‘Meaningful’

GM Dealers Keen on Return of Plug-In Hybrids

GM Dealers Keen on Return of Plug-In Hybrids

gary gilchrist

New NADA Chairman Had Aspired to Be a Veterinarian

New NADA Chairman Had Aspired to Be a Veterinarian

Mark Reuss-GM-Investor-Day-Cadillac-Lyriq

GM President Confident Dealers Will Make Money on EVs

GM President Confident Dealers Will Make Money on EVs

BEN Opens AI Toolbox for NADA Attendees

BEN Opens AI Toolbox for NADA Attendees

recondition

Fixed Operations

New Diagnosis Software Closes Trade-in Appraisal Gap

New Diagnosis Software Closes Trade-in Appraisal Gap

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Predicted APR Drop Expected to Spur Auto Sales

Predicted APR Drop Expected to Spur Auto Sales

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Consumer Attitudes Shift Away From EVs, Toward Affordability

Consumer Attitudes Shift Away From EVs, Toward Affordability

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Survey: Zoomers Are Top Age Group Paying Cash for Cars

Survey: Zoomers Are Top Age Group Paying Cash for Cars

smartpath2

Toyota Expands Its Digital Auto Retailing Tool

Toyota Expands Its Digital Auto Retailing Tool

loyalty

Auto Consumer Brand Loyalty Making Modest Rebound

Auto Consumer Brand Loyalty Making Modest Rebound

PHEV2

Consumers Giving Plug-In Hybrids a Second Look

Consumers Giving Plug-In Hybrids a Second Look

Ford Workers

Auto Industry Plays ‘Complex Team Sport’

Auto Industry Plays ‘Complex Team Sport’

UVeye2

Mercedes Dealership Will Put Vehicle Scanner to Work

Mercedes Dealership Will Put Vehicle Scanner to Work

Happy

How Dealers Spark Enthusiasm in Their Technician Ranks

How Dealers Spark Enthusiasm in Their Technician Ranks

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Showrooms Come Alive With the Sound of Music

Showrooms Come Alive With the Sound of Music

2023 Mustang Mach-E_

Auto Reliability Rankings Reflect EV Growing Pains

Auto Reliability Rankings Reflect EV Growing Pains

VW BEV Lineup

VW Stays Committed to BEVs

VW Stays Committed to BEVs