In a WardsAuto Q&A, VinSolutions’ Mo Zahabi talks about the challenges of getting dealership personnel to use CRM, the benefits such systems afford, his shyness and his immigrant dad.
The Cooper Solutions poll finds 56% of vehicle buyers surveyed believe dealers who use smart technology make car buying more efficient. On the flip side, 73% say dealers who don’t use technology for the customer’s benefit are not being...
As the automotive market begins to soften from years of record-breaking sales, the ability to measure return on investment to optimize advertising and marketing spend isn’t just nice to have, it’s critical to car dealerships&rsquo...
A digital excellence study by marketer Auto Trader finds 37% of consumers scored the automotive sites a nine or 10, placing the sector above the cross-industry average of 35%.
Amazon reportedly is recruiting car-sales executives and plans to headquarter the business in corporate-tax-friendly Luxembourg while eyeing the U.K. as its probable first market.