Industry News

The No.1 ad for the week of July 19, Jeep’s “Wildly Civilized” spot, was rated 4.4% more watchable than the norm for auto brands in the past 90 days, and 6.3% more relevant, according to Ace Metrix Creative Assessment survey data from iSpot.

“Despite the many headwinds from the semiconductor shortage, some of which were unique to Ford, our team skillfully managed our business,” President and CEO Jim Farley says. “I can tell you that this outcome was far from certain at the beginning...

The shortage of semiconductors has cut into automotive production across the globe, and Tesla is no exception, CEO Elon Musk says. Meanwhile, Tesla factories in Austin, TX, and Berlin will begin producing Model Y CUVs later this year, followed by...

The current pace of change in the automotive space – due to factors ranging from disruptive new technologies to pandemic-influenced supply chain challenges – requires extraordinary flexibility.

Market analyst Alan Kang says Chinese brands’ rising market shares are a threat to low-end American rivals such as Chevrolet and Ford because Chinese automakers are offering models with lower prices, better design and more features.