Can dealerships make money selling cars online? I'm asked that a lot at Internet-related conferences. It's surprising how many dealers still think Internet sales either are not as profitable as the so-called traditional sale, or worse, they lose...
Ted Linhart, CEO for the Dominion Auto Group in Richmond, VA, says it is time to get rid of the idea that automotive Internet customers are different from other customers. It is one of the first things Linhart says during a presentation at the ENG...