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WARDSAUTO Intelligence

Since 1924, Wards has provided business intelligence about the automotive industry to its key players and the financial community investing in it. Today, we reliably track and interpret market size, trends and movements, delivering forward-looking intelligence, statistics and insight.

distracted
Sponsored Content
Adapting to Today's Car Buyers: How to Reach Distracted Shoppers
Aug 24, 2018
With more channels and resources at their fingertips than ever before, today's car shoppers don't follow a linear path to purchase. Instead they have a scattered collection of interactions across multiple sites and devices, with dealer visits...
employee
Sponsored Content
Improving Employee Retention Strategies to Increase Profitability
Aug 24, 2018
Employee retention is one of the biggest elephants in the room at dealerships around the country. With average turnover rates as high as 67 percent for automotive retail salespeople, it isn't a secret that dealerships have a long way to go when it...
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