Automakers: Page 95


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    Honda Takes the Lead for iSpot.tv’s Most-Seen Auto Ad

    A new commercial for the Pilot TrailSport netted top TV ad impression counts, thanks in part to NFL and NBA games.

    By Wards Staff • Feb. 3, 2023
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    2024 CX-90 CUV Steers Mazda in New Direction

    Mazda shifts to a rear-biased, longitudinal layout for its big, 3-row CX-90 CUV, launching with electrified options, including a PHEV version. We chat with Jeff Guyton, president and CEO of Mazda North American Operations, about where Mazda goes from here.

    By Gary Witzenburg • Feb. 3, 2023
  • The interior of a Kia EV3 showing the dashboard and front seats. Explore the Trendline
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    Trendline

    Artificial Intelligence

    Automakers and dealers alike are increasingly seeing the use case for AI within their operations. Explore some use cases in this trendline.

    By WardsAuto staff
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    Mercedes-AMG E63 to Get 6-Cyl. Plug-In Hybrid Power in 2024

    The upcoming gasoline-electric system will replace the traditional V-8 in AMG’s performance sedan.

    By Greg Kable • Feb. 2, 2023
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    GM Will Sit Out Tesla-Ford EV Price War, CEO Barra Says

    The automaker still expects to meet its goal of selling 1 million electric vehicles in North America by 2025, thanks in part to aggressive investments in battery production, CEO Mary Barra tells analysts during a discussion of fourth-quarter 2022 results.

    By Joseph Szczesny • Feb. 1, 2023
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    Maserati Rides Grecale, BEVs Into Future

    Stellantis is eager to grow the Maserati brand globally, and hopes a new Grecale crossover and GT, including a BEV version of the latter, will attract new customers.

    By David Kiley • Feb. 1, 2023
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    Mercedes-Benz Unveils Facelifted GLE CUV

    New features in the GLE CUV and GLE CUV Coupe include an updated MBUX operating system and Smart Home function.

    By Greg Kable • Jan. 31, 2023
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    Audi Matches Futuristic Concept Car to Active Lifestyles

    While the Audi activesphere is in autonomous mode, high-tech headsets provide a view of the real environment and the route while simultaneously displaying 3D content and interactive elements for drivers and passengers.

    By Jan. 30, 2023
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    Dealers Discuss Ford EV Certification Plans

    Ford says its EV certification process will help dealers gear up for the electrified future, but the plan is getting pushback as a potential violation of franchise laws.

    By Nancy Dunham • Jan. 29, 2023
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    Lincoln Readies Dealers to Move Into the BEV Market

    The automaker doesn’t have a BEV in its lineup, but its president promises that will change.

    By Nancy Dunham • Jan. 28, 2023
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    Toyota Tells Dealers Working as Fast as Can to Rebuild Inventory

    The automaker won’t hold back on production in order to maintain high prices and low incentives, dealers are told at the annual NADA make meeting, which retailers say featured several rounds of applause, including for the newly redesigned Toyota Prius hybrid sedan.

    By Jan. 28, 2023
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    Nissan Touts Its Improved Relations With Dealers

    A manufacturer-dealer partnership has led to a “renewed common ambition,” says Nissan’s Jeremie Papin.

    By Jan. 27, 2023
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    Subaru Chief Sees Plenty of Growth Ahead

    A lineup tailored for U.S. tastes positions the manufacturer for success.

    By Jan. 27, 2023
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    Hyundai Resumes Fleet Business

    The automaker hopes the move will boost dealers’ inventory.

    By Jan. 27, 2023
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    Chevrolet Remains Atop Most-Seen Auto Ads Chart

    An enduring ad for Silverado models has been No.1 for TV ad impressions three weeks straight.

    By Wards Staff • Jan. 27, 2023
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    Volvo Links Lower Profit Margins to Customer Loyalty

    Volvo Group President and CEO Martin Lundstedt cites inflationary pressures and ongoing supply-chain logistics constraints among the leading headwinds for fulfilling customer orders.

    By Jan. 27, 2023
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    Tesla’s Musk Says Volume Cybertruck Production Still a Year Away

    Tesla CEO Elon Musk first showed a prototype of the Cybertruck in 2019. During a call with investors and analysts, he says the electric-vehicle maker will begin ramping up production this summer.

    By Joseph Szczesny • Jan. 26, 2023
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    Bentley Design Chief Returns to VW

    A veteran of Volkswagen design operations, Mindt replaces Jozef Kaban, who has been named creative art director at the German automaker.

    By Greg Kable • Jan. 26, 2023
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    Honda Realigns Around Hybrids, BEVs, Tougher SUVs and Better Quality

    Honda is realigning its business and is setting out to finally vie for leadership in the EV space.

    By David Kiley • Jan. 26, 2023
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    GM Investments Safeguard Future of Small-Block V-8

    Internal-combustion engines are vital to GM and will be for years to come, as many customers are not ready to make the switch to electric vehicles, Executive Vice President Gerald Johnson says.

    By Joseph Szczesny • Jan. 25, 2023
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    Will Tesla Expand Into Mexico?

    Tesla refuses to confirm or deny the plans. But a statement from AMIA, the Mexican automotive association, says a new Tesla plant would benefit the Mexican automotive industry and market, where EV sales are below 1% of total light-vehicle sales.

    By Elizabeth Machuca • Jan. 24, 2023
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    Refreshed Mercedes CLA Gets Mild-Hybrid Technology

    Both the ’24 Mercedes-Benz CLA and Mercedes-AMG CLA receive 48V electrical systems providing additional low-end horsepower.

    By Wards Staff • Jan. 20, 2023
  • Chevrolet unveils the full lineup of its 2020 Silverado Heavy Duty Tuesday, February 5, 2019 at General Motors Flint Assembly where the trucks will be built in Flint, Michigan.
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    GM to invest nearly $1B in four manufacturing sites

    The funds will help prepare sites in Michigan, New York and Ohio to produce new gas and electric products.

    By Kate Magill • Jan. 20, 2023
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    Lexus Scores Four of Top Five Most-Seen Auto Ads

    But Chevrolet claims the single most-seen auto ad for the second week in a row, according to iSpot.tv.

    By Wards Staff • Jan. 20, 2023
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    Stellantis Venture to Leverage Connected-Vehicle Data

    Stellantis expects to have 34 million connected vehicles among its 14 brands by 2030. By leveraging data from those vehicles, Mobilisights will have exclusive access and rights to license vehicle and related data from all Stellantis brands to external customers.

    By Joseph Szczesny • Jan. 20, 2023
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    Stellantis Plans to Develop Geothermal Energy in Germany

    Stellantis and Vulcan Energy Resources say they will aim to produce clean electricity and supply it to the grid for both internal and external consumption, while also producing heat for use at Stellantis’ Rüsselsheim manufacturing site.

    By Jan. 19, 2023