Dealers: Page
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Courtesy of WardsAuto
Dealer.com Tries to Help Car Shoppers Get Organized
The average consumer spends months car shopping online. They want it to be easy.
By Steve Finlay • March 13, 2013 -
Courtesy of WardsAuto
Panel Discussion Shows Car-Buyer Differences
Nine people tell what they did to accomplish the same thing: buy a car. It’s a comparison-contrast session.
By Steve Finlay • March 11, 2013 -
Explore the Trendline➔
Courtesy of Toyota Motor North America
TrendlineTop 5 stories from WardsAuto
Automakers are evaluating their long-term strategies, revisiting their product mix, and approach to both retail and manufacturing approach along the way.
By WardsAuto staff -
Courtesy of WardsAuto
Ally Increases Staffing, Positions for Strong Year
The nation’s No.1 automotive lender financed nearly 1.5 million new and used vehicles in 2012.
By Steve Finlay • March 1, 2013 -
Courtesy of WardsAuto
Dealership Group on Fast Track
Starting out with an ailing Ford store, the Zeigler Auto Group now has 17 dealerships and 41 franchises in four states.
By Lillie Guyer • Feb. 26, 2013 -
Courtesy of WardsAuto
GM Lures VWA Exec to Global Marketing Spot
Tim Mahoney takes over the slot once occupied by Joel Ewanick, dismissed in July after he failed to disclose full financial details of a high-profile sports-marketing contract.
By WardsAuto Staff • Feb. 25, 2013 -
Courtesy of WardsAuto
What Successful Dealers Do
Organizations with strong processes achieve high levels of customer satisfaction, sales and net profits.
By Tony Noland • Feb. 20, 2013 -
Courtesy of WardsAuto
Cars.com, RepairPal Team Up
Auto buying and selling website plans to expand repair information it offers.
By Steve Finlay • Feb. 19, 2013 -
Courtesy of WardsAuto
Mitsubishi Dealers: We’re Not Suzuki
The auto maker’s fortunes will improve as fresh models arrive, its new North American chairman says.
By Aaron Foley • Feb. 14, 2013 -
Courtesy of WardsAuto
NADA Sticks With Same Battle Plan
Factory-dealer relations remain on the National Automobile Dealers Assn.’s agenda.
By Steve Finlay • Feb. 12, 2013 -
Courtesy of WardsAuto
First African-American Woman Heads AIADA
Ohio dealer Jenell Ross says she wants to recruit young and diverse dealers into the organization. She also plans to lobby in Washington against overregulation.
By Steve Finlay • Feb. 11, 2013 -
Courtesy of WardsAuto
Loyalty Rates, Protecting Market Share Key to Auto Makers
The Detroit Three and other global auto makers are losing share to one another as the returning-customer base begins to shrink, Experian Automotive President Scott Waldronsays.
By Aaron Foley • Feb. 9, 2013 -
Courtesy of WardsAuto
NADA: Service Department Upgrades Pay Off
Latest facility-upgrade study findings indicate some improvements offer dealers a return on investment while others don’t.
By Steve Finlay • Feb. 9, 2013 -
Courtesy of WardsAuto
Why Stop at Buying One Car?
Auto analyst Itay Michaeli says what the U.S. auto industry really needs is consumers making multiple purchases.
By Steve Finlay • Feb. 9, 2013 -
Courtesy of WardsAuto
AutoNation CEO Describes Long Road to Rebranding
It was 13 years before Mike Jackson believed all the stores had reached a standardized level of customer service and processes.
By Steve Finlay • Feb. 8, 2013 -
Courtesy of WardsAuto
Internet Spurs More Cross Shopping
Consumers can start out planning to buy one brand and end up purchasing another because of their online research.
By Steve Finlay • Feb. 6, 2013 -
Courtesy of WardsAuto
Dealership Staffers Urged to Play Nice
Two important dealership departments often find themselves at odds.
By Steve Finlay • Feb. 5, 2013 -
Courtesy of WardsAuto
My Name Is AutoNation and I’m a Dealership
Editor's note: This story is part of the WardsAuto digital archive, which may include content that was first published in print, or in different web layouts.Perhaps it is a sign of the times. Or maybe it is a sign of modern-day corporate confidence. Whichever, AutoNation, the king of car dealersh...
By Steve Finlay 2 • Feb. 1, 2013 -
Courtesy of WardsAuto
Wheel and Tire Protection Plans Become Hot Sellers
Many U.S. car owners want to protect their investment at the ends of the axles.
By Steve Finlay • Feb. 1, 2013 -
Courtesy of WardsAuto
Every Used Car Has a Story
People selling their own cars tell prospective buyers all about it. Dealerships should do likewise.
By Tim Deese • Jan. 29, 2013 -
Courtesy of WardsAuto
McCombs Dealership Group Stays Steady
Megadealer and billionaire Red McCombs, born in 1927, remains active in the auto business.
By Lillie Guyer • Jan. 25, 2013 -
Courtesy of WardsAuto
Crisis Control Off NADA’s Agenda This Year
Dealers are out of the trauma unit, but in a Q&A, David Westcott, 2013 chairman of the National Automobile Dealers Assn., discusses plenty of pressing issues.
By Tom Beaman • Jan. 22, 2013 -
Courtesy of WardsAuto
Willy Loman Alive and Unwell
The problem of high dealership employee turnover isn’t hard to understand.
By Darin George • Jan. 17, 2013 -
Courtesy of WardsAuto
Chevrolet’s ‘Find New Roads’ Marketing Message More Global, GM’s Akerson Says
The executive says “Chevy Runs Deep” worked well for the brand as it celebrated its centennial, but GM now wants to emphasize Chevrolet’s future as it expands into more markets worldwide.
By James M. Amend • Jan. 14, 2013 -
Courtesy of WardsAuto
Confessions of a Young Social-Media Manager
Successful dealership social-networking requires a shift in the “sales mindset,” says Jeff Cryder of Lebanon Ford.
By Steve Finlay • Jan. 14, 2013 -
Courtesy of WardsAuto
Digital Marketing Forces Many Car Shoppers to Log Off
Survey respondents say they want content on auto-industry websites that is more relevant to their specific car-buying needs.
By Steve Finlay • Jan. 11, 2013
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