Automakers: Page


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    U.S. Automakers Could Miss Out on EU’s 2035 ZEV-Only Market

    The Eurostat statistical agency says China accounted for 43% of EV imports into the European Union in 2021, followed by South Korea (20%), the U.S. (17%) and Mexico (10%).

    By Sara Lewis • April 10, 2023
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    Toyota Car Dealers: ‘We Want More Vehicles’

    “Our dealers tell us exactly how they feel,” says Jack Hollis, Toyota’s U.S. sales chief.

    By April 7, 2023
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    Trendline

    Artificial Intelligence

    Automakers and dealers alike are increasingly seeing the use case for AI within their operations. Explore some use cases in this trendline.

    By WardsAuto staff
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    Hyundai’s Most-Seen Auto Ad Gets Assist From NBA Games

    Hyundai, leaning into NBA games, saw a 26.4% week-over-week increase in national TV ad impressions for its “Getaway Sales Event” spot.

    By Wards Staff • April 7, 2023
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    Appeals Court Orders Fired Tesla Employee Rehired

    Richard Ortiz says he looks forward to returning to work at Tesla’s Fremont, CA, plant and rejoining the UAW’s effort to organize employees there.

    By Joseph Szczesny • April 7, 2023
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    Kia Enters Family-Hauler BEV Segment With EV9

    Kia shows the EV9, the first full-EV in the family SUV category, at the New York auto show.

    By David Kiley • April 7, 2023
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    With electric delivery vehicles in high demand, GM’s Brightdrop sold out for the year

    The company has over 30 commercial customers covering parcel delivery, retail, rental and service-based utilities.

    By Dan Zukowski • April 7, 2023
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    Subaru Crosstrek Heads for Wilderness

    Subaru adds to its Wilderness sub-brand with redesigned Crosstrek Wilderness, the most off-road-capable vehicle in the company's showrooms.

    By David Kiley • April 5, 2023
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    GM Offers Interactive Educational Platform

    The on-demand tool is designed to help dealers sell more BEVs.

    By April 5, 2023
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    Ford invests in Indonesia nickel supplier to shore up critical EV battery materials

    The automaker aims to bolster its supply chain as it builds two major EV manufacturing hubs.

    By Kate Magill • April 4, 2023
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    Tesla Radically Reinvents the Assembly Line

    Tesla is going to take a modular approach, with essentially five modules: the left side of the car, the right side, the front, rear and floor. All those modules get put together in one final station and then a glass roof is set on top of it all.

    By John McElroy • April 3, 2023
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    Cadillac Dealers First in Internet Lead Effectiveness

    Cadillac dealers collectively scored 72 out of 100, the highest in the Pied Piper ranking.

    By March 31, 2023
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    Automaker Advertising Leans Into March Madness

    The “Best-Selling” commercial from Chevrolet has moved steadily up iSpot.tv’s ranking in recent weeks, generating 229.8 million TV ad impressions thanks in part to men’s basketball.

    By Wards Staff • March 31, 2023
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    VW Group’s Russian Assets Frozen in Contract Controversy

    Russian media reports have indicated GAZ may have wanted to acquire the two VW plants in Russia for itself, considering other foreign automakers such as Mercedes-Benz left the country after selling their assets to local partners for far below their market value.

    By Eugene Gerden • March 31, 2023
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    Ford to make 500,000 EV pickup trucks a year at Tennessee plant

    The 3,600-acre campus includes a battery manufacturing site that can delivery batteries and assembly packs within half an hour.

    By Kate Magill • March 30, 2023
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    Hyundai’s 2023 Ioniq 6 an EV Technology Showcase

    A streamlined profile and ultra-fast charging set the 4-door Ioniq 6 apart from the rest of the BEV pack.

    By Gary Witzenburg • March 29, 2023
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    Kia to Bring L3 Autonomous Driving to New EV9

    Editor's note: This story is part of the WardsAuto digital archive, which may include content that was first published in print, or in different web layouts.Kia will bring Level 3 automated driving capabilities to its latest BEV product to markets where regulations allow its use.Its Highway Drivi...

    By March 29, 2023
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    Ford Confident BEV Unit Will Become Profitable

    Model e, Ford’s dedicated EV unit, is a start-up “embedded” within the automaker, Chief Financial Officer John Lawler says, adding the losses are typical of a start-up and are not unexpected.

    By Joseph Szczesny • March 28, 2023
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    Hyundai Exploring Branded U.S. Charging Network

    The Korean automaker has big BEV plans, with more than 1.5 million BEV sales targeted globally by 2030.

    By March 27, 2023
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    Turning Opel Grandland Into BEV

    Transitioning the Opel Grandland CUV to an EV is part of Stellantis’ strategy to make Opel a fully electric brand in Europe by 2028.

    By March 24, 2023
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    Hyundai ‘Gets Away‘ With Most-Seen Auto TV Ad

    A promotion for the brand’s “Getaway Sales Event” is the front-runner for recent auto industry TV impressions, according to iSpot.tv.

    By Wards Staff • March 24, 2023
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    Ford Expands BEV Lineup With Explorer Midsize SUV

    Ford says the European-designed and -built Explorer provides a “good dose of American spirit” but will not confirm whether it will be sold in North America.

    By Greg Kable • March 22, 2023
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    Lamborghini Sales Momentum Accelerating Globally

    The Urus CUV accounted for about 58% of worldwide Lamborghini production in 2022, followed by the now-discontinued Huracán (35%) and Aventador (6.7%).

    By March 21, 2023
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    Audi Confirms Plans for 20 New Models by 2025

    Audi plans to offer an electric vehicle in each of its core segments by 2027, CEO Markus Duesmann says.

    By Greg Kable • March 20, 2023
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    Ford Executive Defends Sustainability, Diversity Efforts

    Ford is pursuing its sustainability targets in part by investing $50 million in electrifying its product line, says Bob Holycross, vice president for sustainability.

    By Joseph Szczesny • March 20, 2023
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    2024 Crosstrek Is Brightest Star in Subaru Showroom

    Subaru improves ’24 Crosstrek’s on-road manners and off-roading chops at an affordable price.

    By David Kiley • March 20, 2023