Automakers: Page 254
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‘14 Chevrolet Silverado “Strong” TV Commercial
Editor's note: This story is part of the WardsAuto digital archive, which may include content that was first published in print, or in different web layouts.GM's marketing campaign for the '14 Chevy Silverado links the redesigned large pickup with notions of character, self-reliance and American ...
July 2, 2013 -
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New Acura MDX Slims Down
The mid-luxury auto makeremployed a variety of measures now common in the industry, and some that are not, to get the MDX all-wheel-drive model down to a fighting weight of 4,270 lbs., besting the Audi Q7.
June 28, 2013 -
Explore the Trendline➔
Courtesy of Kia Corporation
TrendlineArtificial Intelligence
Automakers and dealers alike are increasingly seeing the use case for AI within their operations. Explore some use cases in this trendline.
By WardsAuto staff -
Courtesy of WardsAuto
Skyactiv Branding Doing Job in U.S., Mazda Exec Contends
Buyers may not completely understand the engineering behind Mazda’s Skyactiv label, but they know it stands for fuel efficiency and performance, the auto maker says.
By David Zoia Editor • June 28, 2013 -
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Ford F-150 Tremor Aimed at Street-Truck Enthusiasts
Unlike the F-150 SVT Raptor, a purpose-built, off-road race truck, the Tremor is meant to appeal to street-truck enthusiasts. The short-wheelbase is powered by a 3.5L V-6 EcoBoost engine producing 365 hp and 420 lb.-ft. of torque.
By Byron Pope • June 27, 2013 -
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With SRT, Chrysler Back on Track at Le Mans
The auto maker returns to the 24-hour race in France after more than a decade as it continues to find solid ground in the fast-paced world of motorsports.
By Aaron Foley • June 27, 2013 -
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Ford to Teach Young Europeans Safe-Driving Skills
While young drivers make up 9% of the European population, those aged 18-24 account for 20% of the highway fatalities in the region. Some 76,000 people were killed on roadways between 2000 and 2009.
By William Diem • June 27, 2013 -
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New Mazda3 Capper on Auto Maker’s Product Revival
The small car is critical to Mazda’s success, accounting for a third of its volume worldwide and about 40% in the U.S. It features a slightly longer wheelbase, dramatic restyling inside and out and a host of safety features.
By David Zoia Editor • June 26, 2013 -
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UConnect Going Global With Fiat, Maserati
The new 500L and next 500 subcompacts will be the first Fiats to employ the Chrysler infotainment system, while Maserati now uses a version of it.
By Aaron Foley • June 26, 2013 -
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Thrifty Honda V-6 Marries Two Technologies, Spurns Another
Despite 278 eager horses, editors logged 29.4 mpg – well above its 25-mpg combined rating. In an era when many auto makers are being hammered for not coming close to their official fuel-economy ratings, this is exceptional.
By Gary Witzenburg • June 26, 2013 -
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Nissan Sees Momentum Building for Leaf EV
The West Coast remains a big market for the car, but demand is picking up in cities such as Atlanta, Washington and St. Louis, says a key executive.
By Herb Shuldiner 1 • June 26, 2013 -
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GM Installs Longtime Exec Alan Batey Atop Chevrolet Worldwide
The appointment comes as the auto maker works to expand the global presence of Chevrolet, already selling in more than 140 countries with 1.18 million deliveries in the first quarter.
By James M. Amend • June 25, 2013 -
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Fiat 500e ‛Sold Out’
The California-only vehicle is sold at 28 Fiat dealers in the state, accounting for more than 10% of its dealer network.
By Aaron Foley • June 25, 2013 -
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Acura Unleashes Biggest Ad Campaign in History for New MDX
The Japanese luxury brand aims to build prestige with the new MDX ads by appealing to the emotions of a demographic it calls “doers.”
June 24, 2013 -
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Hyundai Quality Improvements Step in Right Direction, Exec Says
U.S. CEO John Krafcik says the auto maker currently is focused on improving quality rather than boosting sales.
By Byron Pope • June 21, 2013 -
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Lincoln, Volvo Considered Undesirable in Lease Market, Study Finds
Study participants said Lincoln and Volvo vehicles are less popular as lease options than they were 10 years ago.
By Byron Pope • June 21, 2013 -
Courtesy of WardsAuto
Ford Opens New China Assembly Plant
Ford CEO Alan Mulally and JMC Chairman Wang Xigao celebrate opening of new assembly plant.
By WardsAuto Staff • June 20, 2013 -
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Porsche, GMC, Lexus Lead Redesigned J.D. Power Quality Study
Design-related problems, including those involving the driver interface and not easily remedied, lead this year’s complaints.
June 19, 2013 -
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Fiat Releases Pictures of Fiat 500L Living 7-Seater
The new model, manufactured at Fiat’s plant in Serbia, will have its world preview in July on the sixth anniversary of the 500 family.
By Peter Homola • June 19, 2013 -
Courtesy of WardsAuto
Chrysler Complies With NHTSA, Issues Recall for 2.7 Million Jeeps
Ending a growing standoff, the once defiant auto maker backs down and will repair the affected vehicles “if necessary,” but still maintains that they are safe.
By Aaron Foley • June 18, 2013 -
Courtesy of WardsAuto
MyFord Touch Take Rates Beating Expectations
Ford has continuously offered updates to its infotainment system, and plans to offer another one later this year focused on improving the user experience.
By Byron Pope • June 18, 2013 -
Courtesy of WardsAuto
Tesla Grows European Network Ahead of Model S Launch
Tesla’s expansion in Europe will be followed by its entry into Asian markets in the fall. CEO Elon Musk forecasts 21,000 worldwide Model S sales this year.
By William Diem • June 18, 2013 -
Courtesy of WardsAuto
New Cadillac Advertising to ‘Tell Stories,’ Brand Chief Says
The new advertising content will draw on the brand’s heritage but avoid nostalgia, says Bob Feruson. “It is a story that differentiates us from the European or Japanese competitor.”
By James M. Amend • June 17, 2013 -
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Ford, Schaeffler Make Progress on eWheelDrive Project
The technology, being tested in a Fiesta B-car, could lead to the development of a 4-person vehicle that only occupies the space of a 2-person model.
By Byron Pope • June 14, 2013 -
Courtesy of WardsAuto
GM-AvtoVAZ Breaks Ground for Plant Expansion; Prepares for All-New Chevy Niva
For Jeffrey Glover, outgoing managing director, the expansion is one of the most important moments of his time at Togliatti. The project’s approval means funding for the next-gen Chevy Niva and the addition of press and body shops.
By Peter Homola • June 14, 2013 -
Courtesy of WardsAuto
GM Vehicle-Platform Consolidation Accelerating, Product Chief Says
Mary Bara tells Wall Street analysts GM expects to cut the architectures underpinning its vehicles to 17 in 2018 from 30 in 2010. The plan would move 96% of GM’s forecasted global production volume to core platforms.
By James M. Amend • June 12, 2013
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