Automakers: Page
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Lincoln Ads Focus on MKZ Attributes, Nameplate Awareness
The MKZ sedan is now the top recognizable nameplate among Lincoln brands, replacing the Navigator SUV, which was No.1 for years.
By Byron Pope • Oct. 9, 2013 -
Courtesy of WardsAuto
Craftsmanship, Technology Underscore Cadillac Escalade Redesign
While the Escalade’s redesign updates exterior lines to closely follow the brand’s sculpted look, the interior makes wholesale changes aimed at raising the SUV’s level of style, comfort and technological sophistication.
By James M. Amend • Oct. 7, 2013 -
Explore the Trendline➔
Courtesy of Toyota Motor North America
TrendlineTop 5 stories from WardsAuto
Automakers are evaluating their long-term strategies, revisiting their product mix, and approach to both retail and manufacturing approach along the way.
By WardsAuto staff -
Courtesy of WardsAuto
Chrysler Thinks Outside Box With ‘Anchorman’ Ad Campaign
Olivier Francois, chief marketing officer, says the automaker needs edgy ads to compete with bigger players.
By Byron Pope • Oct. 7, 2013 -
Courtesy of WardsAuto
Chrysler De-Bugging New Cherokee’s 9-Speed Gearbox
“We aren't going to ship Cherokees to customers until it's ready,” product planning manager John Critzer says. “You only get one chance to make a first impression."
By Jim Mateja • Oct. 7, 2013 -
Courtesy of WardsAuto
Chrysler Raises Durango’s Profile Along With Output
Dodge executive Bob Broderdorf says the boost in production coincided with traditionally strong fourth-quarter demand for fullsize SUVs and, as a result, “We are selling them as fast as we can."
By Jim Mateja • Oct. 7, 2013 -
Courtesy of WardsAuto
Volvo North America Names New CEO
New Volvo President and CEO Tony Nicolosi will continue in his current role as president and CEO of the auto maker’s U.S. finance division
By WardsAuto Staff • Oct. 3, 2013 -
Courtesy of WardsAuto
Kia Not Hitting the Panic Button on Sales
The Korean automaker's U.S. sales rose 250% in the past four years but this year has been a struggle, with six of eight months' results in the red.
Oct. 3, 2013 -
Courtesy of WardsAuto
Kia: Soul EV Will Increase Green Cred
Next year's launch of Kia's first electric vehicle in North America should bring in eco-minded buyers, says a top U.S. executive.
Oct. 2, 2013 -
Courtesy of WardsAuto
VW Says U.S. Inventories in Good Shape for Final Quarter Sales Run
VWA COO Mark McNabb warns not to read too much into rising incentive spending during the month, saying the higher spiffs mainly are a result of having to clear out ’13 models. “We feel good going into the last quarter.”
By David Zoia Editor • Oct. 1, 2013 -
Courtesy of WardsAuto
Renault-Nissan, AvtoVAZ Create Common Purchasing Group
Improving purchasing procedures and the quality of parts sourced from Russian-owned suppliers, as well as increasing parts localization, are among the main tasks of the alliance’s partnership with AvtoVAZ.
By Peter Homola • Oct. 1, 2013 -
Courtesy of WardsAuto
Hyundai, EGR Transform Veloster Into SEMA Racer
Based on the Hyundai Veloster Turbo and developed with accessory supplier EGR Group, the beefed-up coupe packs a high-output version of the Veloster’s 1.6L 4-cyl. that delivers 250 hp.
By WardsAuto Staff • Sept. 30, 2013 -
Courtesy of WardsAuto
Honda Building Hybrid for First Time at Expanded Ohio Plant
Adding the Accord Hybrid into the mix at the Marysville facility required an $18.8 million, 94,000-sq.-ft. expansion that created room for battery-testing and special parts-logistics operations.
By David Zoia Editor • Sept. 30, 2013 -
Courtesy of WardsAuto
Mazda Drives in New Design Direction
Mazda’s top North American designer says future models will have a distinctive personality as well as a family resemblance.
By Byron Pope • Sept. 30, 2013 -
Courtesy of WardsAuto
John Calabrese on Overcoming GM’s Bankruptcy Days
The GM global engineering chief says the auto maker’s bankruptcy was a chance to re-focus his team on the task at hand and encourage them to continue their professional development.
By James M. Amend • Sept. 27, 2013 -
Courtesy of WardsAuto
Ford 4-Cyl. EcoBoost Powerful, Versatile and Efficient
One of the development team's toughest challenges was meeting the engine's demanding performance requirements with regular fuel instead of premium.
By Gary Witzenburg • Sept. 27, 2013 -
Courtesy of WardsAuto
Automakers Wary of New Phase of Thai Eco-Car Program
Car companies are concerned the second phase of tax incentives is launching too soon and could saturate the local market as new players sign on.
By Alan Harman • Sept. 27, 2013 -
Courtesy of WardsAuto
’15 Chevy Silverado, GMC Sierra HDs Extend GM’s Truck Makeover
The new big pickups blend elements from their light-duty little brothers now hitting the market, such as exterior and interior design and creature comforts.
By James M. Amend • Sept. 26, 2013 -
Courtesy of WardsAuto
Chrysler Working to Increase U.S. Capacity
Automaker says hourly work-shift changes and improved technology have allowed it to increase capacity without investing in new plants.
By Byron Pope • Sept. 26, 2013 -
Courtesy of WardsAuto
Former GM Plant Site Puts Michigan on Fast Track for V2V Development
The turnkey nature of the complex makes it an attractive site for connected-vehicle development, with a network of roads built when it served as hub for Ford’s bomber-plane production, plus an airfield and hangar facilities.
By James M. Amend • Sept. 25, 2013 -
Courtesy of WardsAuto
It’s No Accident Chrysler’s IPO Pitch Full of Doom and Gloom
Editor's note: This story is part of the WardsAuto digital archive, which may include content that was first published in print, or in different web layouts.All it takes is a quick glance at Chrysler’s 396-page IPO stock prospectus to tell which way its management is leaning.CEO Sergio Marchionne...
By David Zoia • Sept. 24, 2013 -
Courtesy of WardsAuto
Hyundai, Bisimoto Team Up for 1,000-HP Genesis Coupe
To crank out that much power from Hyundai’s Lambda engine, and transfer it to the car’s rear wheels, Bisimoto adds steel connecting rods, twin Bisimoto/Turbonetics turbochargers, forged pistons and more.
By WardsAuto Staff • Sept. 24, 2013 -
Courtesy of WardsAuto
Subaru Defies All Logic
Editor's note: This story is part of the WardsAuto digital archive, which may include content that was first published in print, or in different web layouts.Subaru seems to be able to do the impossible. In an industry where conventional wisdom says an auto maker needs to produce 6 million vehicle...
By John McElroy 1 • Sept. 24, 2013 -
Courtesy of WardsAuto
Year-End Lease Expirations Challenge GM Customer-Retention Strategy
Executives are eager to learn whether conquest customers renew their leases this year or purchase new vehicles in order to judge whether GM's 4-year effort to improve service and customer retention is a success, Mark Reuss tells WardsAuto.
By Herb Shuldiner 1 • Sept. 23, 2013 -
Courtesy of WardsAuto
Maxima Worth Keeping Around, Nissan Says
Nissan’s large FWD sedan still is a keeper due to the halo it gives the brand, despite being down from its late-1990s volume of 100,000 units-plus, a top Nissan executive says.
Sept. 23, 2013 -
Courtesy of WardsAuto
Honda Considering Ridgeline Name Change; Small CUV on Track
The next generation of the Japanese auto maker’s compact pickup is not expected in the U.S. for another 2½ years.
Sept. 20, 2013
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