Dealers

Make sure you keep your “foot on the gas” when it comes to marketing and adopting the expanding digital landscape.

One of the benefits of most states’ lemon laws is that the cost of your legal representation is covered by the car manufacturer if you win the case.

As customers keep their cars and trucks longer, dealership groups say they’re adding shifts and increasing service hours and, as always, working extra hard to recruit and retain technicians.

Labels personalized for dealerships spur customer texts and web traffic, along with sales of new and used vehicles.

With just the customer’s name and address, soft pulls allow an early-stage snapshot of the customer’s credit profile and insights into their buying power before you start building any deal.

It’s time to get creative and launch a summer marketing strategy to acquire quality used vehicles.