Dealers: Page 90
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Courtesy of WardsAuto
Problem Employees Do Lots of Damage
.Even if they’re top performers, bad apples must go, says Terry Dortch.
By Jim Leman • Aug. 27, 2014 -
Courtesy of WardsAuto
How to Deal With Dealership Appraisals
When you get a call from someone who has been hired to appraise your dealership, a good first question might be: “What kind of an appraiser are you?”
By Brad Carter • Aug. 25, 2014 -
Explore the Trendline➔
Courtesy of Kia Corporation
TrendlineArtificial Intelligence
Automakers and dealers alike are increasingly seeing the use case for AI within their operations. Explore some use cases in this trendline.
By WardsAuto staff -
Courtesy of WardsAuto
Never Say Never to More Dealerships But Be Careful, Urban Science Says
Dealer throughput expected to hit 904 vehicles this year, says Urban Science.
By Steve Finlay • Aug. 22, 2014 -
Courtesy of WardsAuto
Newly Formed Cox Automotive Bundles 20 Brands
Standouts in the new company include AutoTrader.com, KBB.com and Manheim auction house.
By Steve Finlay • Aug. 21, 2014 -
Courtesy of WardsAuto
ADP Dealer Services Soon to Become CDK
New name represents blend of information-technology firm’s three main services.
Aug. 19, 2014 -
Courtesy of WardsAuto
Nothing Jurassic About Sonic’s Impending Used-Car Stores
Echo Park is the name of national land in Colorado’s dinosaur country. EchoPark is the name of megadealer Sonic Automotive’s upcoming standalone pre-owned operations.
By Steve Finlay • Aug. 18, 2014 -
Courtesy of WardsAuto
FTC Goes After Misleading Dealer Ads
The federal regulator is stepping up its enforcement in an unprecedented way.
By Steve Finlay • Aug. 12, 2014 -
Courtesy of WardsAuto
Happy Customers Pay More
Dealership group tries to emphasize the power of emotional purchases.
By Steve Finlay • July 31, 2014 -
Courtesy of WardsAuto
Sienna Goes Social for New Marketing Campaign
Toyota forgoes traditional media outlets to promote its refreshed minivan, and employs social-media stars to get its message out.
July 28, 2014 -
Courtesy of WardsAuto
Average Convertible Buyer Defies Youthful Image
Convertible owners tend to be affluent and 40-something.
By Steve Finlay • July 23, 2014 -
Courtesy of WardsAuto
CRM No Longer Draws Blank Stares From Dealers
Dealership use of CRM systems surged when the recession hit and auto sales plummeted.
By Steve Finlay • July 23, 2014 -
Courtesy of WardsAuto
Thank You for Hacking
Chad Zender discusses the trials and tribulations of executing a social-media strategy at his dealership.
By Steve Finlay • July 18, 2014 -
Courtesy of WardsAuto
Strategist Offers Recipe for Dealer Facebook Content
Including movie reviews, contests and recipes on dealer social-media sites “goes beyond ‘buy a car, buy a car,’” says Cat Killfoil.
By Steve Finlay • July 15, 2014 -
Courtesy of WardsAuto
Jeb Bush to Speak at 2015 NADA Convention
Another potential Presidential contender is slated to address auto dealers’ annual national convention.
By Steve Finlay • July 14, 2014 -
Courtesy of WardsAuto
Sonic Automotive Developing New Way to Sell Used Cars
Sonic targets CarMax as megadealers’ interest in stand-alone pre-owned vehicle operations heighten.
By Steve Finlay • July 11, 2014 -
Courtesy of WardsAuto
ArcelorMittal Touts New Ultra-Strong Structural Parts for Vehicles
The steelmaker predicts North American automotive customers alone will adopt more than 4 million, hot-stamped, laser-welded blanks during the next two years.
July 9, 2014 -
Courtesy of WardsAuto
Dealership Group Regrouped After Recession
Germain Motor adds stores in Michigan and expands its hometown presence in Columbus, OH.
By Tom Beaman • July 8, 2014 -
Courtesy of WardsAuto
Zombies Enliven Hyundai Marketing
The automaker’s tie-in to “The Walking Dead” exceeds expectation, marketing chief Steve Shannon says.
By Steve Finlay • July 3, 2014 -
Courtesy of WardsAuto
Mechanics Say Service Advisers Underestimate Repair Times
Mechanic-service adviser communications is a stand-out issue in a survey of 9,000 service technicians from 15 auto brands.
By Steve Finlay • June 27, 2014 -
Courtesy of WardsAuto
Rise of ‛Gamification’: Why Your Dealership Should Think Twice
Gamification in the dealer environment is not about fun or even engagement. It’s about driving business results through changes in employee behavior.
By Adam Hollander • June 25, 2014 -
Courtesy of WardsAuto
Second-Fastest Responders Show Better Closing Rates
DealerSocket’s data analysis defies conventional wisdom claiming the quickest replies are best.
By Steve Finlay • June 25, 2014 -
Courtesy of WardsAuto
eBay Motors Gives Global Reach to Local Dealers
A passenger vehicle was sold every two minutes and a part or accessory sold every 0.4 second on eBay in first-quarter 2014.
By Steve Finlay • June 24, 2014 -
Courtesy of WardsAuto
Dealer Says Recession Taught Him to Work Smarter
Chris Leggio, whose flagship store is No.42 on the WardsAuto Dealer 500, lauds GM, “our partner.”
By Tom Beaman • June 20, 2014 -
Courtesy of WardsAuto
Texas, California Lead Pack
Two strong vehicle-selling states have 139 dealers on the WardsAuto Dealer 500.
By Tom Beaman • June 19, 2014 -
Courtesy of WardsAuto
Married With Children and 15 Dealerships
Regulars on the WardsAuto Dealer 500, Rick and Rita Case form a powerful partnership.
By Lillie Guyer • June 18, 2014
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