Dealers: Page
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Courtesy of WardsAuto
A Spearheader of Online Auto Auctions Disproves the Doubters
Doubters, including his dealer father, told Joe George it couldn’t be done.
By Steve Finlay • Aug. 16, 2017 -
Courtesy of WardsAuto
Google Capable Not Only of Search, But Search and Destroy
Dealers who get panned enough times find themselves in the digital equivalent of no-man’s land.
By Steve Finlay • Aug. 15, 2017 -
Explore the Trendline➔
Courtesy of Toyota Motor North America
TrendlineTop 5 stories from WardsAuto
Automakers are evaluating their long-term strategies, revisiting their product mix, and approach to both retail and manufacturing approach along the way.
By WardsAuto staff -
Courtesy of WardsAuto
Dealership Fixed Ops Outmuscle But Don’t Outhustle Competitors
Independent repair shops and car-care chains enjoy a greater online presence than do dealers.
By Steve Finlay • Aug. 14, 2017 -
Courtesy of WardsAuto
Fast Vehicle Reconditioning Aids Bottom Line
Time is money when getting used cars lot-ready.
By Dennis McGinn • Aug. 14, 2017 -
Courtesy of WardsAuto
Australian Consumer Agency Comes Down on Automakers
The Australian Competition and Consumer Commission draft report on its study of the new-car-retailing industry comes weeks after it accused Ford Australia of misleading customers and accepted assurances from GM Holden it will obey consumer laws.
By Alan Harman • Aug. 14, 2017 -
Courtesy of WardsAuto
Car Dealership Customer: ‘Why Are You Asking Me That?’
Here’s what to ask car dealership customers – and what not to ask.
By Jennifer Libin • Aug. 11, 2017 -
Courtesy of WardsAuto
Ally Offers F&I on Internet Used-Car Marketplace
“It’s a business space we like,” Ally Insurance President Doug Timmerman says of its TRED partnership.
By Steve Finlay • Aug. 11, 2017 -
Courtesy of WardsAuto
Firm Rides High on Dealer We’ll-Come-to-You VIP Trend
“It’s a matter of meeting expectations in a customer experience-driven economy,” says RedCap CEO David Zwick.
By Steve Finlay • Aug. 10, 2017 -
Courtesy of WardsAuto
How Rising Interest Rates Affect Dealership Valuations
Today’s rates are slightly up from their 35-year low, making operating interest expense in dealerships near historic lows.
By James Taylor • Aug. 4, 2017 -
Courtesy of WardsAuto
The Virtual Reality of Future Car Shopping
Virtual reality, video, Internet and other technologies can show shoppers the virtue of buying a particular car – with knowledgeable salespeople on the other end.
By Louis Ziskin • Aug. 3, 2017 -
Courtesy of WardsAuto
Should Dealerships Be Allowed to Open on Sundays?
With a statewide ban, dealerships could close on Sundays without fearing a setback.
By Todd Bryant • Aug. 2, 2017 -
Courtesy of WardsAuto
How to Win Over Young Car Buyers
Millennials have different priorities than the Pre-Boomers, Baby Boomers and Gen Xers.
By Steve Lind • Aug. 1, 2017 -
Courtesy of WardsAuto
Top-Dog Dealer Tells How to Get Customers to Show Up
Erich K. Gail sees asking customers for names and numbers of prospective car buyers as spreading the joy.
By Steve Finlay • July 28, 2017 -
Courtesy of WardsAuto
Great Customer Experience Dealers’ Best Defense
E-commerce is taking a bigger role in automotive sales, and smart retailers can capture their share by offering personal, advanced and efficient service.
By Darryl Barber • July 28, 2017 -
Courtesy of WardsAuto
How the Car Dealership Customer Experience Got So Good
Were car buyers of the past more tolerant and did they have more time on their hands than do people today?
By Steve Finlay • July 27, 2017 -
Courtesy of WardsAuto
Take This Dealership Internal Control Quiz
How many questions can dealers answer “yes” to?
By Ed Reinhard • July 26, 2017 -
Courtesy of WardsAuto
Consumers Pretty Good at Self-Evaluating Trade-Ins
“So customers are evaluating their cars?” a dealer asked incredulously when an online tool was first introduced.
By Steve Finlay • July 25, 2017 -
Courtesy of WardsAuto
Accessory Sales Become Attractive to Profit-Squeezed Car Dealers
Auto dealers hold about 8% of the accessories market. “Why wouldn’t dealers want to compete for the other 92%?” Tom Schwartz of Reynolds and Reynolds asks.
By Jim Leman • July 21, 2017 -
Courtesy of WardsAuto
U.K. Auto Sector Scores Well in Online Performance
A digital excellence study by marketer Auto Trader finds 37% of consumers scored the automotive sites a nine or 10, placing the sector above the cross-industry average of 35%.
By Alan Harman • July 19, 2017 -
Courtesy of WardsAuto
Dealers Best-Suited to Handle Mobility Services
Yes, new transportation providers have a head start, but dealers can provide the best of these services and at the lowest cost.
By John F. Possumato • July 17, 2017 -
Courtesy of WardsAuto
As Lending Goes, So Goes the Auto Industry
“Auto sales have been supported by increased lending,” says Cox Automotive economist Charlie Chesbrough.
By Steve Finlay • July 14, 2017 -
Courtesy of WardsAuto
It Just Got Easier to Track Consumers’ Offline Car Dealership Visits
New technology reveals who they are and where they are shopping.
By Steve Finlay • July 11, 2017 -
Courtesy of WardsAuto
CDK Doesn’t Want to Be All Things to All People
In a strategic pivot, the car-dealership digital services provider acknowledges the need for third-party partnerships.
By Steve Finlay • July 6, 2017 -
Courtesy of WardsAuto
Digital, Physical Both Matter in Customer Experience
Times change, and so does technology. But the customer experience will always be the driving factor at car dealerships.
By Mo Zahabi • July 5, 2017 -
Courtesy of WardsAuto
‘Getting to a No-Haggle Model’ at Car Dealerships
Automakers’ bonus programs for dealers have led to less price negotiating.
By Steve Finlay • June 29, 2017
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