Dealers: Page
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Courtesy of WardsAuto
Car Dealership Test Drives Go from First to Last
Demo drives once were an early part in the step-selling process. Not anymore.
By Steven Finlay • Aug. 26, 2020 -
Courtesy of WardsAuto
Making Money at Car Dealerships? Count the Ways
The squirrel doesn’t get all the nuts from one tree.
By Justin B. Gasman • Aug. 24, 2020 -
Explore the Trendline➔
Courtesy of Toyota Motor North America
TrendlineTop 5 stories from WardsAuto
Automakers are evaluating their long-term strategies, revisiting their product mix, and approach to both retail and manufacturing approach along the way.
By WardsAuto staff -
Courtesy of WardsAuto
Auto Dealers Face Pre-Owned Market’s Ups and Downs
It’s like the wild, wild West. Here’s how to ride through it.
By Bruce Thompson • Aug. 20, 2020 -
Courtesy of WardsAuto
Will the Reminisce Soon Be: ‘I Remember My First CUV?’
“We’ve left cars behind,” says J.D. Power’s Tyson Jominy, referring to a dramatic market switch to utility vehicles and trucks in recent years.
By Steven Finlay • Aug. 19, 2020 -
Courtesy of WardsAuto
Millennials, Digital Retailing Keep Car Dealers Busy
Why automotive’s future might be brighter than you think.
By Ilana Shabtay • Aug. 18, 2020 -
Courtesy of WardsAuto
Five Tips to Prevent Car Dealers From Getting Conned
“An entire month’s profit could be wiped out by one bad deal,” says Lori Church of the Holman Automotive Group.
By Jim Henry • Aug. 14, 2020 -
Courtesy of WardsAuto
Publicly Traded Retailers Cut Staff, Costs Amid COVID-19
Like other retailers, Penske Automotive says technology helps reduce jobs and cut costs on a more permanent basis.
By Jim Henry • Aug. 13, 2020 -
Courtesy of WardsAuto
Keep Customers Happy While Avoiding Loaner-Vehicle Pitfalls
Auto dealership can transform loaner fleet from a cost center to a program that drives profitability and loyalty by identifying blind spots and friction.
By Russ Lemmer • Aug. 12, 2020 -
Courtesy of WardsAuto
Car Dealers Innovate – and Fast
Six auto retailing steps to take now to meet the challenges of the moment – and beyond.
By Brian Irwin • Aug. 11, 2020 -
Courtesy of WardsAuto
Committee Nurtures Car Dealer-Customer Relationships
Auto dealers are among the most motivated of entrepreneurs, says Hyundai Motor America’s Barry Ratzlaff.
By Steven Finlay • Aug. 7, 2020 -
Courtesy of WardsAuto
Auto Dealership Literally Offers White-Glove Treatment
“We thought, ‘Why not make manners and hospitality our business model?’” general manager Bobby Watts says.
By Steve Finlay • Aug. 5, 2020 -
Courtesy of WardsAuto
Car Dealers Dig Into Taking Digital Reviews Seriously
How COVID-19 and changes in Google rankings of businesses are increasing the importance of reputation management.
By Alex Kwanten • Aug. 4, 2020 -
Courtesy of WardsAuto
Dealership Dealing Robust Despite COVID, Adviser Says
“Millennials, who are known for not especially wanting to buy vehicles, are shunning mass transit and ride-share,” Presidio Group President George Karolis says. “That’s another driver for the dealer model: The personal vehicle is king.”
By Jim Henry • Aug. 3, 2020 -
Courtesy of WardsAuto
How Car Dealership Pros Do It
Don’t give up before you’ve even tried.
By Justin B. Gasman • July 30, 2020 -
Courtesy of WardsAuto
Too Few New Vehicles to Sell, Ally CEO Says
“We think new-car production should return,” Ally’s Jeff Brown says. However, “when you talk to the dealer base, that’s the biggest challenge they’re facing more than anything, is a simple lack of inventory.”
By Jim Henry • July 27, 2020 -
Courtesy of WardsAuto
Five Questions Every Car Dealer Website Should Answer
During these times, automotive shoppers want to know what’s going on.
By Bob George • July 23, 2020 -
Courtesy of WardsAuto
Car Dealers See Growing Shopper Interest, Study Says
Ride-sharing and public-transit usage show signs of waning in the age of the pandemic, according to CarGurus.
By Steven Finlay • July 22, 2020 -
Courtesy of WardsAuto
Car Dealers Eye Used-Vehicle F&I Opportunities
The right finance and insurance product portfolio begins with understanding what people are buying.
By Tim Blochowiak • July 21, 2020 -
Courtesy of WardsAuto
For Auto Industry, Car Dealers and Consumers, Now What?
After a rocky first half, we might have more questions than answers about how we manufacture, sell, buy and use vehicles.
By Richard Reina • July 17, 2020 -
Courtesy of WardsAuto
Odd Thing to Do at a Car Dealership
I like using a figure with descending individual numbers; after the first number, the rest get smaller.
By Justin B. Gasman • July 16, 2020 -
Courtesy of WardsAuto
Online Car Dealership Trade-Ins Catch On
Consumers have embraced digital car shopping in new ways.
By Randy Kobat • July 15, 2020 -
Courtesy of WardsAuto
What’s a Car Dealership to Do?
Are you doing these digital things yet? If so, make sure consumers know about it.
By Ami Sirlin • July 14, 2020 -
Courtesy of WardsAuto
Four Ways Car Dealers Can Survive, Thrive
If I were time warped from January to now, I’d think I was in a sci-fi remake of “The Andromeda Strain.”
By John F. Possumato • July 13, 2020 -
Courtesy of WardsAuto
Transporting Vehicles Changes for Car Dealers
Auto retailers are now faced with rethinking the supply chain of how vehicles get to their lots.
By Joe Kichler • July 10, 2020 -
Courtesy of WardsAuto
How Car Dealers Can Spot, Stop Con Artists
COVID-19 and the online selling surge bring out fraudsters intent on getting their hands on a new vehicle.
By Ken Kertz • July 9, 2020
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