Four of the top five ads with the most impressions in the automotive sector for the week of May 2 leaned on the first round of the NHL’s Stanley Cup playoffs to find audiences.
Nissan has raised franchise value to close to the top third in the industry, from dead last two years ago. And it has freshened its model lineup, winning several magazine awards including “Best Car Lineup” by Newsweek.
Consultant Michael Sanders says solid-state battery technology still poses significant risk and, for the time being, is not competitive with Li-ion batteries in terms of either cost or performance.
Automotive crash-test organization, Euro NCAP, has announced its latest tests of current ADAS technologies revealing how fast the systems’ capabilities are changing...