Nancy Dunham

As the new-car inventory shortage continues, more shoppers turn to used vehicles and credit union financing to offset sticker shock.

Trust is sparked when connected services are outlined. Dealers that promote over-the-air software upgrades and services create new revenue streams and build loyalty.

The subscription service gives dealers “a second bite of the apple” with the opportunity to sell a new car, service it and perhaps sell the car as used.

“There are going to be some dealers in real trouble,” says Scott Pechstein of Digital Air Strike.

A new report shows most customers are unhappy with automotive digital experiences.

When EV supplies increase and early adopters are satisfied, mainstream shoppers must be courted.

A J.D. Power Study shows tech confusion can lower customer satisfaction scores.

New technology speeds service analysis and boosts profits while building customer confidence.