Dealers: Page 37
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Courtesy of WardsAuto
ColumnReliable Auto Haulers Key to On-Time Vehicle Deliveries
It has never been more important for auto carriers to operate with agility in mind to keep a reliable fleet of trucks on the road and in position to make a timely delivery of that next shipment of vehicles.
By Katerina Jones • Oct. 20, 2021 -
Courtesy of WardsAuto
U.S. Car Dealership Customers Ripe for Purchase Ordering?
“It’s a wild time,” says Marco Schnabl, CEO of automotiveMastermind, referring to vehicle demand seriously outpacing supply.
By Steve Finlay • Oct. 19, 2021 -
Courtesy of WardsAuto
Look to Service Departments for Pre-Owned Vehicle Acquisition
As the inventory crisis drags on, dealers can maximize their profitability by using data to identify acquisition opportunities through their service departments.
By Steve DeWitt, Senior Director of Business Development, Industry Voice by automotiveMastermind • Oct. 18, 2021 -
Courtesy of WardsAuto
Dealerships Changing Hands at Record Rate
The question for dealership buyers and sellers is how long the current, favorable environment can last, with demand outpacing supply, record average transaction prices for new and used vehicles, and pent-up demand for parts and service.
By Jim Henry • Oct. 18, 2021 -
Courtesy of WardsAuto
Manheim Auction Creates EV Battery Health Reports
When it comes to purchasing a used EV, “some people are experiencing battery anxiety,” says Manheim President Grace Huang.
By Steve Finlay • Oct. 14, 2021 -
Courtesy of WardsAuto
Consumers Leaning More Toward Car Dealership Service Centers
A Cox Automotive survey indicates 55% of consumers say they go to a dealership because its service personnel know their vehicle better.
By Steve Finlay • Oct. 13, 2021 -
Courtesy of WardsAuto
Column
Multi-Tiered Approach Fights Fraudsters
Besides payment options, lenders and dealers are leveraging sophisticated data from partners and carriers to authenticate a consumer’s identity.
By Angelica Jeffreys • Oct. 13, 2021 -
Courtesy of WardsAuto
Scanning Tech to Help Dealers Move the Metal More Quickly
Germany-based Twinner says the scans can increase used-vehicle turn rates 15% and save dealers money by making it easier to sell cars on the internet.
By Wards Auto • Oct. 12, 2021 -
Courtesy of WardsAuto
Column
Data Privacy Challenges for Automotive Retailers
The biggest issue for automotive retailers is that they are data-intensive and compete by collecting and analyzing consumer information. The last thing they want is to suffer a breach which would tarnish brand reputation with catastrophic and very public repercussions.
By Trevor J. Morgan • Oct. 11, 2021 -
Courtesy of WardsAuto
Change Your Marketing Game – Budgets Work Harder With OTT
Save valuable marketing dollars by leveraging targeting and metrics with OTT advertising on America’s most expansive streaming platform.
By Industry Voices Article by L2TMedia • Oct. 8, 2021 -
Courtesy of WardsAuto
Column
New Strategies Help Dealerships Thrive Amid Chip Shortage
Busy service bays have proved to be an effective shield against the impact of the chip shortage. The threat of higher prices for both new and used cars has given people plenty of motivation to keep up on maintenance of the cars they already have.
By Jillian Romero Chaves • Oct. 8, 2021 -
Courtesy of WardsAuto
Asbury Automotive to Acquire Utah-based Dealership Group
In the proposed deal with Larry H. Miller Dealerships, Asbury gets 54 new-vehicle dealerships, seven used-vehicle dealerships and 11 collision centers.
By Jim Henry • Oct. 5, 2021 -
Courtesy of WardsAuto
Selling Carries on Despite Sparse Stock at Car Dealerships
“Dismissing a customer because you don’t have what they want in stock is the last thing you want to do,” says Hyundai sales executive Randy Parker.
By Steve Finlay • Oct. 4, 2021 -
Courtesy of WardsAuto
Column
Digital Retailing, Fixed Ops and ‘Last Mile’ Delivery
Car dealers have always used “runners,” but perhaps the accelerated growth in digital retailing and “door to door” vehicle service requires a more scalable program and process.
By John F. Possumato • Oct. 4, 2021 -
Courtesy of WardsAuto
Self-serve Kiosks for Service Lanes Awarded Patent
Customers who check themselves in at a kiosk and leave their keys are issued a QR code that’s unique to them. After service is completed, the customer scans the QR code off their mobile phone, and the corresponding keys are dispensed.
By Jim Henry • Oct. 1, 2021 -
Courtesy of WardsAuto
How a Car Dealership Service Department Really Works
In a Wards Q&A, Paul Williamsen talks about the inner workings of dealership service departments, a subject few people are fully familiar with.
By Steve Finlay • Sept. 29, 2021 -
Courtesy of WardsAuto
Is Bottom-of-Funnel Marketing Losing Dealer Appeal?
Move up the funnel with a healthy portion of your ad budget. Reach buyers when they are interested, but not yet shopped out. To accomplish this, I suggest a mix of local digital, broadcast TV and over-the-top services purchased from trusted local media sources.
By Adam Armbruster • Sept. 28, 2021 -
Courtesy of WardsAuto
Tapping Full Vehicle Ownership Lifecycle to Stay Top of Mind
The average length of vehicle ownership continues to climb, with many models on the road older than 11 years. If dealers and automakers can adapt services to this longer lifecycle, they’ll unlock new opportunities to create value-added experiences.
By Cathy Orrico • Sept. 24, 2021 -
Courtesy of WardsAuto
The Evolving Nature of Purchasing a Car
While, for now, the traditional model of buying a car remains the most popular, growing levels of customer dissatisfaction, especially among younger buyers, are driving the immediate and impactful car buying changes.
By Mark Geden • Sept. 23, 2021 -
Courtesy of WardsAuto
Motor Bella Gets Lots of Praise – and Rain
With heavy rain in the forecast, Motor Bella activities are canceled for today, resuming tomorrow when the public days begin.
By Steve Finlay • Sept. 22, 2021 -
Courtesy of WardsAuto
Column
Ready, Set, Poised for Success
When you are constantly on top of everything that is asked and required of you during the day, it makes new requests and favors easier to say yes to without added stress.
By Justin B. Gasman • Sept. 21, 2021 -
Courtesy of WardsAuto
Trends and Tales from the Auto-Retailing Front
Auto retailing veteran Brian Allan talks about the auto industry, past, present and future – and how he traded Hot Wheels cars at age 6.
By Steve Finlay • Sept. 16, 2021 -
Courtesy of WardsAuto
Motor Bella New Showcase for OEMs, Detroit Auto Dealers
Organized by Detroit Auto Dealers to replace the COVID-cancelled North American International Auto Show, Motor Bella will display 350 vehicles from 35 brands. Acura, Ford, GM, Honda, Lincoln, Porsche, Stellantis, Toyota and VW will participate.
By Joseph Szczesny • Sept. 14, 2021 -
Courtesy of WardsAuto
Car Dealers Urged to Keep Some of Their Inventory
In a WardsAuto Q&A, HyreCar President Brian Allan talks about a new business model for car dealers.
By Steve Finlay • Sept. 9, 2021 -
Courtesy of WardsAuto
Car Dealership F&I Menus Now Offer Vehicle Insurance
“We believe we are bringing a revolutionary product solution to the market,” says DealerPolicy CEO Travis Fitzgerald.
By Steve Finlay • Sept. 7, 2021
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