Dealers: Page
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Courtesy of WardsAuto
Dealer Calls for Auto Makers to Boost Margins
More than half of dealer revenues, but only a quarter of their profits, come from new-vehicle sales. That needs to change, Earl Hesterberg says.
By David Zoia Editor • Feb. 4, 2012 -
Courtesy of WardsAuto
Saab Dealers Head to Court
Dealers want a preferred place in line as the liquidating Swedish auto maker pays off creditors.
By Lillie Guyer • Feb. 2, 2012 -
Explore the Trendline➔
Courtesy of Toyota Motor North America
TrendlineTop 5 stories from WardsAuto
Automakers are evaluating their long-term strategies, revisiting their product mix, and approach to both retail and manufacturing approach along the way.
By WardsAuto staff -
Courtesy of WardsAuto
MOPAR Chief to Deliver Sunday Sermon at NADA
Having convinced nearly 80% of Chrysler dealers to open their service departments on Saturdays, Pietro Gorlier is pushing Sundays because “it makes sense.”
By Eric Mayne 1 • Feb. 1, 2012 -
Courtesy of WardsAuto
Car-Protection F&I Products Enjoy Resurgence
“We spend a lot on training how to sell paint and fabric protection because there is so much more to talk about,” says Kelly Price of National Automotive Experts.
By Steve Finlay • Jan. 30, 2012 -
Courtesy of WardsAuto
From Dealer to Advocate to Author
As a second-gen auto dealer and the daughter of an immigrant, Tammy Darvish thought it un-American the way GM and Chrysler slashed their dealership networks as part of post-bankruptcy reorganization.
By Jean Halliday • Jan. 25, 2012 -
Courtesy of WardsAuto
Dealer Right-Sizing Saved the Day
Dealers must make sure that as conditions improve, they don’t lose the business disciplines they have gained in the tough years.
By Tony Noland • Jan. 24, 2012 -
Courtesy of WardsAuto
Driven in Downtown LA
Darryl Holter oversees a central L.A. dealership group and continues his late father-in-law’s revitalization efforts.
By Lillie Guyer • Jan. 24, 2012 -
Courtesy of WardsAuto
Buyers of Dealerships Must Get Own Franchises
Buyers should prepare for an in-depth review of their qualifications, financial ability and character.
By Michael Charrapp • Jan. 20, 2012 -
Courtesy of WardsAuto
Saab Story Tearjerker for Some
Journalists wrote the obituary, but for dealers, there are things left to do. To others, there is a glimmer of hope.
By Nick Jaynes • Jan. 18, 2012 -
Courtesy of WardsAuto
New- and Used-Car Shoppers ‘Very Different’
“Used-car shoppers are looking for a car, new-car shoppers are looking for a car dealership,” he tells WardsAuto.
By Steve Finlay • Jan. 17, 2012 -
Courtesy of WardsAuto
Dodge Challenger Wins Shoppers’ Choice Awards
Finalists were selected based on Internet shoppers’ online searches, submitted inquiries and positive reviews.
By Steve Finlay • Jan. 17, 2012 -
Courtesy of WardsAuto
Montana Dealer to Become New NADA Chairman
“This year is going to be the greatest time in a long time to be an auto dealer,” Bill Undrriner says.
By Tom Beaman • Jan. 17, 2012 -
Courtesy of WardsAuto
Women Leave Mark in Dealership F&I Office
Women are more successful in maximizing finance and insurance packages when customers also are female.
By Mac Gordon • Jan. 12, 2012 -
Courtesy of WardsAuto
Negotiating Vehicle Trade-Ins Touchy Business
Customers think their trade-ins are worth more than they are. How do dealers handle that? Timing is everything.
By Darin George • Jan. 11, 2012 -
Courtesy of WardsAuto
Clock Starts Ticking in F&I Office
Car buyers who feel their time is wasted express frustration, often on customer-satisfaction surveys and social-media sites.
By Steve Finlay • Dec. 29, 2011 -
Courtesy of WardsAuto
Dealer Sells Luxury Cars in Louisiana Truck Country
Forest Walker III tries to exceed customer expectations. “If I am going to err, I will do so in favor of the customer.”
By Lillie Guyer • Dec. 28, 2011 -
Courtesy of WardsAuto
Dealer TV Reality Show Packs Punch
Tom Stuker stars in an upcoming reality television show, “Car Lot Cowboy,” in which he visits troubled dealerships and transforms them.
By Steve Finlay • Dec. 27, 2011 -
Courtesy of WardsAuto
TrueCar.Com Truly Infuriates Many Dealers
Some would say TrueCar is not incrementally increasing vehicle-sales volume, just lowering dealers’ gross profits.
By David Ruggles • Dec. 19, 2011 -
Courtesy of WardsAuto
Dealers Scout Service Lanes for Potential Used-Car Stock
The procurement efforts are called “mining” for used cars, an activity that requires innovation rather than excavation.
By Steve Finlay • Dec. 12, 2011 -
Courtesy of WardsAuto
Auto Dealers Rely on Phones to Answer e-Leads
Dealers “going back to old days,” says Jody Stidham of Urban Science.
By Steve Finlay • Dec. 8, 2011 -
Courtesy of WardsAuto
Webinar Highlights Latest, Safest Marketing Practices
The WardsAuto/DMEautomotive program on Dec. 4 will explain how dealers can best reach customers while complying with new regulations.
By Steve Finlay • Nov. 30, 2011 -
Courtesy of WardsAuto
Veteran Dealer Passionate About Selling Cars
“It’s hard work, but there’s nothing in the world that’ll give you more self-satisfaction, more prestige and more enjoyment than the automobile business,” dealer Bob McDorman says.
By Tom Beaman • Nov. 16, 2011 -
Courtesy of WardsAuto
Confessions of a Car Dealership Lot Boy
Bob McDorman became very successful despite my misadventures as one of his employees.
By Tom Beaman • Nov. 15, 2011 -
Courtesy of WardsAuto
Better Place Lands $200M in New Equity Financing
The company plans to launch nationwide EV service networks in early 2012 in Israel and Denmark, followed by Australia in the second quarter.
By Alan Harman • Nov. 14, 2011 -
Courtesy of WardsAuto
Honda’s New Marketing Chief Aims for Openness, Greater Social-Media Involvement
Using social media to form relationships with notoriously advertising-averse younger buyers and loosening up about the auto maker’s R&D activities are among Michael Accavitti’s priorities.
By Christie Schweinsberg • Nov. 10, 2011
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