Automakers: Page 124
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Chevrolet Dominates Most-Seen Auto Ads Chart
The No.1 commercial for the week of Nov. 2 highlights a variety of Chevrolet models being used by people from all walks of life.
By Jim Irwin • Nov. 11, 2020 -
Courtesy of WardsAuto
BMW Reveals New Electric iX SUV
Due late next year, the new five-seat battery-electric SUV will offer up to 500 hp from two motors, fulltime all-wheel drive, a 0-62 mph time of less than 5.0 seconds and expected range of “over 300 miles.”
By Greg Kable • Nov. 11, 2020 -
Explore the Trendlineâž”
Courtesy of Kia Corporation
TrendlineArtificial Intelligence
Automakers and dealers alike are increasingly seeing the use case for AI within their operations. Explore some use cases in this trendline.
By WardsAuto staff -
Courtesy of WardsAuto
All-New Tucson Leads Hyundai Ute Rollouts
Hyundai is banking on multiple propulsion sources, particularly battery-electric – and is targeting 1 million annual sales of Hyundai, Kia and Genesis BEVs by 2025, says José Muñoz, president and CEO of Hyundai North America.
By Jim Irwin • Nov. 9, 2020 -
Courtesy of WardsAuto
USMCA Putting Cost-Control Pressure on U.S. Automakers
Automakers with Mexican operations will “find the lowest-cost way” of complying with the USMCA’s content and wage provisions, says Kristin Dziczek of the Michigan-based Center for Automotive Research. “That’s built into capitalism.”
By Stephenie Overman • Nov. 9, 2020 -
Courtesy of WardsAuto
Union Deal to Revive GM Truck Plant in Canada
Unifor President Jerry Dias says the tentative pact reverses GM’s November 2018 announcement that it was ending vehicle production in Oshawa, ON. The first heavy-duty pickups are to roll off the new assembly line in January 2022.
By Joseph Szczesny • Nov. 6, 2020 -
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Cadillac, Regina King Top Most-Seen Auto Ads Chart
The No.1 spot for the week of Oct. 26 features actress and director Regina King.
By Jim Irwin • Nov. 5, 2020 -
Courtesy of WardsAuto
Kia Developing Military Vehicle Platform
The program will see the replacement of 2.5-ton and 5-ton military standard vehicles currently in operation and the development of new 5-ton bulletproof vehicles.
By Paul Myles • Nov. 5, 2020 -
Courtesy of WardsAuto
VW Turns Up Hatchback Heat With ’22 Golf R
VW says the new Golf R’s turbocharged 2.0L will pump out 27 more hp than its predecessor, now up to 315 ponies, and 310 lb.-ft. of torque. It arrives in the U.S. late next year with standard all-wheel drive.
By Chris Teague • Nov. 3, 2020 -
Courtesy of WardsAuto
Why OEMs Won’t Survive Transition to Mobility
GM, Ford, Mercedes-Benz and BMW have tried and failed with car sharing or ride hailing. Tesla, with its direct connection to customers, probably will thrive in this business. But the traditional OEMs are sure to fail unless they do it in a different way.
By John McElroy • Nov. 2, 2020 -
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NFL Helps Lift Honda to Top of Auto Ads Chart
The Honda spot racked up 547.3 million TV ad impressions during the week of Oct. 19.
By Jim Irwin • Oct. 29, 2020 -
Courtesy of WardsAuto
Honda Leads Most-Seen Auto Ads Chart
In its top-ranked commercial for the week of Oct. 12, Honda declares its vehicles, despite their comfort and attention to detail, are not delicate machines.
By Jim Irwin • Oct. 22, 2020 -
Courtesy of WardsAuto
GM Takes Wraps Off Ballyhooed GMC Hummer BEV
The automaker is taking reservations for the GMC Hummer Edition 1 utility vehicle, which goes into production in the fall of 2021.
By Joseph Szczesny • Oct. 22, 2020 -
Courtesy of WardsAuto
GM to Build Cadillac Lyriq BEV in Tennessee
Spring Hill, GM’s largest North American facility, becomes the automaker's third EV manufacturing site.
By Jim Irwin • Oct. 20, 2020 -
Courtesy of WardsAuto
Pricing Announced for All-New Mercedes-Maybach GLS
The first Maybach SUV will start at $160,500, with a 550-hp bi-turbo V-8 capable of sprinting to 60 mph in 4.8 seconds.
By Jim Irwin • Oct. 19, 2020 -
Courtesy of WardsAuto
Hyundai Breaks Ground on Singapore R&D Center
The Hyundai Motor Group Innovation Center in Singapore will act as an open innovation lab for the automaker’s future mobility R&D.
By Paul Myles • Oct. 19, 2020 -
Courtesy of WardsAuto
GM’s Sign of the Times at Hamtramck Plant
The assembly plant bordering Detroit, idle since early this year, now is brimming with new life as GM prepares to launch the battery-electric GMC Hummer utility vehicle and Cruise Origin, an electric autonomous shuttle. A new sign declares it “Factory Zero.”
By Tom Murphy • Oct. 16, 2020 -
Courtesy of WardsAuto
Lincoln No.1 on Most-Seen Auto Ads Chart
With over 366 million TV ad impressions, Lincoln’s spot for the ’20 Corsair featuring Cas Haley takes first place for the week of Oct. 5.
By Jim Irwin • Oct. 15, 2020 -
Courtesy of WardsAuto
New Lexus IS Puts Accent on Performance
Despite the overall market’s continued shift toward SUVs and CUVs, Lexus says with the IS it is highlighting one of the reasons roughly 30% of U.S. car buyers still choose sedans over the larger utility models.
By Sebastian Blanco • Oct. 15, 2020 -
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Acura MDX Prototype Previews Popular Luxury SUV
The Honda luxury brand describes the upcoming MDX as the most premium, performance-focused and technologically sophisticated CUV in Acura’s history. At the end of its product cycle, the current-gen MDX remains No.1 among midsize luxury CUVs.
By Jim Irwin • Oct. 14, 2020 -
Courtesy of WardsAuto
2022 Taos Steps Up VW’s Compact CUV Push
Similar to its approach with the Atlas, Volkswagen pairs the entry-level ’22 Taos with the existing Tiguan to reach the broadest cross-section of compact CUV shoppers.
By Christian Wardlaw • Oct. 13, 2020 -
Courtesy of WardsAuto
Honda Updates Accord for ’21 Model Year
The ’21 Accord begins arriving in dealerships Tuesday. Two available engines, the 192-hp turbocharged 1.5L 4-cyl. and 252-hp 2.0L turbo-4, are upgraded to deliver more linear acceleration and better throttle response.
By Chris Teague • Oct. 12, 2020 -
Courtesy of WardsAuto
Mercedes-Benz Denies Aston Martin Takeover Plans
“No, we’re not going to take industrial control of Aston Martin. But we have a very successful cooperation with Aston Martin and that will continue,” Mercedes-Benz CEO Ola Källenius says.
By Greg Kable • Oct. 8, 2020 -
Courtesy of WardsAuto
Nissan Leads Most-Seen Auto Ads Chart update from October 2020
The No.1 commercial spotlights the ’20 Altima, which has available features such as a remote-start VC-turbo engine and lane-departure warning.
By Jim Irwin • Oct. 8, 2020 -
Courtesy of WardsAuto
Porsche Opening Service-Only Facilities in Atlanta, Texas
Porsche Cars North America says all three dealerships involved will continue with their existing service operations. The new off-site locations are additional capacity to better serve more customers.
By Jim Henry • Oct. 8, 2020 -
Courtesy of WardsAuto
Ford Keeping All Transit Connect Production in Spain
Moving 40% of Transit Connect production to Mexico would have jeopardized the jobs of 400 of the Almussafes, Spain, engine plant’s 1,000 employees, union sources say.
By Jorge Palacios • Oct. 8, 2020
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