Consumers Are Mixed on Muscle Cars

The upcoming Chevy Camaro and Dodge Challenger are generating a lot of buzz, but a poll indicates consumers have varied feelings about the return of the performance-car nameplates, according to a poll by Autobytel's MyRide.com. Asked about these retro muscle cars, only 28% of people polled describe their return as positive. Thirty-two percent describe it as negative and 41% describe their feelings

The upcoming Chevy Camaro and Dodge Challenger are generating a lot of buzz, but a poll indicates consumers have varied feelings about the return of the performance-car nameplates, according to a poll by Autobytel's MyRide.com.

Asked about these retro muscle cars, only 28% of people polled describe their return as positive. Thirty-two percent describe it as negative and 41% describe their feelings as mixed.

When pressed on which of the upcoming muscle cars they'd be most likely to buy, the impending Camaro topped the polling with 29%.

When asked what will matter most during their next vehicle purchase, only 10% cite power and performance, while 38% name gasoline mileage and environmental friendliness.

For most, however, it's a compromise, with 52% saying they'll look for the best available combination they can find between power and efficiency.

Although people say they place a high priority on being green, most (53%) say they traded up in terms of horsepower in their most recent vehicle purchase.

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