“It is exciting to see how bolder colors are becoming more and more popular in the minds of consumers,” says Nancy Lockhart, global color manager-mobility coatings at Axalta. “Reds and blues are clearly rising in preference.”
The reaction to the introduction of the battery-electric Ford F-150 Lightning has been overwhelming and is likely to mark a turning point in the broader acceptance of BEVs, Ford CEO Jim Farley says during an investors conference.
The first-place ad for the week of June 7 features the Lexus RX. The ad, which focuses on car buyers who strive to get more out of their lives, scored well for its “cinematic” aspects, according to Ace Metrix Creative Assessment survey data from...
The “Responsible Lithium Partnership” says the world’s largest lithium reserves are located in Chile’s Salar de Atacama. The region’s ecosystem is fragile and there is lack of consensus regarding the impacts and risks of lithium mining in the region.