The Dealer 5 | April 15, 2015

Dealer news and information from WardsAuto and around the web.

Steve Finlay, Senior Editor

April 15, 2015

3 Min Read
The Dealer 5 | April 15, 2015

Welcome to The  WardsAuto Dealer 5 - we've put together important items from and across the Internet. So let's go:



Gung-ho Bernie Moreno was in his 30s and his staff in their 20s when he opened his first dealership, the first of many to come. Good things can happen when kids run the show.  


Tesla faces tough competition on many fronts. One of them: massive dealership networks that are conveniently located, do warranty work and repair cars in all 50 states, says WardsAuto’s Drew Winter.


The auto accessories industry is $40 billion and dealers represent less than 5%.Could accessories be the new profit center for dealerships? It is one new frontier that may hold the most profit potential dealers have seen since adding the F&I department 40 years ago.  

Read the whitepaper


Many motorists want to talk to a real person on the phone rather than a voice-recognition system in the car. Like when they need a calming influence. So says a so-called “live assistance provider.” Here’s his take on what’s ahead.


F & I Resource Center sponsored by Ally Auto. Valuable content to help you boost profits in this all-important division of your business.

Visit the Resource Center.


A bill co-introduced by a Democrat and a Republican calls for repealing a regulator’s bulletin that dealers regard as a poison-pen letter. They say the notice was intended to pressure lenders and, in turn, dealers.  


Nobody wants to win an unpopularity contest. But here are the top 10 vehicles customers don't buy. The sad part is some of them are cool cars.  

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