Service Ops Revenue Down, But 2nd Half Looking Better

Dealership service-bay revenues are down as people work from home and venture out less often. But as vaccines are administered and people become more comfortable traveling, dealership groups are optimistic about better business in the second half.

Jim Henry, Contributor

February 25, 2021

2 Min Read
gettyimages-Technician Dan Pieroni at Raymond Chevrolet in Antioch, Illinois, 2014 - Copy
Sonic Automotive President Jeff Dyke says fewer miles driven and fewer accidents mean “a big struggle for everybody in the industry in total.”Getty Images

Some of the nation’s biggest dealership groups expect service and parts business, especially body shop and collision repair, to recover in the second half of this year, as consumers begin to drive more.

“The forecast for 2021 is definitely heavier weighted on the second half,” says Jeff Dyke, president of Sonic Automotive, in a phone interview. “As the vaccine gets out, and people get more comfortable with traveling, we’re going to have people back on the road again.”

Mike Jackson, AutoNation chairman and CEO, has similar expectations for parts and service, which AutoNation calls the “customer care” department, according to a conference call to announce fourth-quarter earnings.

“We estimate at the moment that miles driven are down about 10%. Our actual customer care business in the fourth quarter is down 4%, 5% something like that. And so, we view it as a gradual recovery,” Jackson says.

AutoNation CFO Joe Lower says other pieces of the chain’s service and parts business, such as customer-pay and warranty, are almost back to year-ago levels, while collision repair is down nearly as much as miles-driven are down.

“Again, I think as the miles recover, we'll see that portion of the business in particular improve, and we are very optimistic about customer care as we go through 2021,” he says.

Analysts on the fourth-quarter earnings conference calls noted that starting in March and April, year-ago comparisons should get much easier for the dealership groups, percentage-wise, because dealership business really bottomed out in March and April of 2020, due to business shutdowns related to the pandemic.

That’s also true of Vehicle Miles Traveled, a closely watched statistic from the Federal Highway Administration.

In November 2020, the latest month for which statistics are available, travel on all U.S. roads and streets was down 11.1% vs. year-ago, to 231.6 billion miles. Year-to-date through November, U.S. travel was down 13.7%, to 2.6 trillion miles.

Back in April 2020, it was down 39.8%, to 169.6 billion miles, the FHWA said. That was the biggest year-over-year percentage drop in 2020.

“At the end of the day, the body shop business is really defunct, a lot less driving, a lot less accidents,” says Dyke of Sonic Automotive, in an earnings conference call. “And so that's been a big struggle for everybody in the industry in total.”

“We expect that to really change as we move into the back half of the year,” he says. “That's going to make a big difference for us, and we expect the back half of the year to be much better from a fixed perspective than the first half.”

About the Author(s)

Jim Henry

Contributor

Jim Henry is a freelance writer and editor, a veteran reporter on the auto retail beat, with decades of experience writing for Automotive News, WardsAuto, Forbes.com, and others. He's an alumnus of the University of North Carolina - Chapel Hill, where he was a Morehead-Cain Scholar. 

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