The Crosstrek Wilderness commercial had a 12.2% week-over-week increase in national TV ad impressions, per iSpot.tv.

A majority of the 2023 Wards 10 Best Engines & Propulsion Systems winners are electrified, but internal-combustion engines play a role – either alone or as part of hybrids – in seven propulsion systems. Winners will...

WardsAuto Podcast Host David Kiley discusses the pain and disruption of the shift to electric vehicles.

Weather Channel programming generated notable TV ad impressions for all five spots on iSpot’s ranking as viewers tuned in for coverage of Hurricane Idalia.

Continental’s North American CEO talks about transitioning into the BEV era on the WardsAuto Podcast.

A commercial for the Chevrolet Silverado ran up 310.7 million national TV ad impressions, moving from second to first place week-over-week, per iSpot.

Culture shock and change within the auto industry has to be managed with care in the transition to electrification, says industry consultant Jan Griffiths of Gravitas Detroit.

An enduring spot highlighting the versatility of the Ram 1500 light-duty pickup tallied 340.5 million national TV ad impressions, per iSpot.