Automakers: Page 251
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Courtesy of WardsAuto
New Cadillac Advertising to ‘Tell Stories,’ Brand Chief Says
The new advertising content will draw on the brand’s heritage but avoid nostalgia, says Bob Feruson. “It is a story that differentiates us from the European or Japanese competitor.”
By James M. Amend • June 17, 2013 -
Courtesy of WardsAuto
Ford, Schaeffler Make Progress on eWheelDrive Project
The technology, being tested in a Fiesta B-car, could lead to the development of a 4-person vehicle that only occupies the space of a 2-person model.
By Byron Pope • June 14, 2013 -
Explore the Trendline➔
Courtesy of Kia Corporation
TrendlineArtificial Intelligence
Automakers and dealers alike are increasingly seeing the use case for AI within their operations. Explore some use cases in this trendline.
By WardsAuto staff -
Courtesy of WardsAuto
GM-AvtoVAZ Breaks Ground for Plant Expansion; Prepares for All-New Chevy Niva
For Jeffrey Glover, outgoing managing director, the expansion is one of the most important moments of his time at Togliatti. The project’s approval means funding for the next-gen Chevy Niva and the addition of press and body shops.
By Peter Homola • June 14, 2013 -
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GM Vehicle-Platform Consolidation Accelerating, Product Chief Says
Mary Bara tells Wall Street analysts GM expects to cut the architectures underpinning its vehicles to 17 in 2018 from 30 in 2010. The plan would move 96% of GM’s forecasted global production volume to core platforms.
By James M. Amend • June 12, 2013 -
Courtesy of WardsAuto
Dodge’s Future and Other Questions Loom at Fiat-Chrysler
Editor's note: This story is part of the WardsAuto digital archive, which may include content that was first published in print, or in different web layouts.The year 2016 appears a pivotal one for Fiat-Chrysler in North America. Although the decisions will be made before then, 2016 will be the ap...
By Haig Stoddard 1 • June 12, 2013 -
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GM Picks Agency Consortium Rogue for Cadillac Advertising
The announcement caps a months-long review process and brings the expertise of Hill Holiday, Lowe and Campbell-Ewald together to craft advertising for the brand.
By James M. Amend • June 11, 2013 -
Courtesy of WardsAuto
Ford Regenerative Brakes Rack Up Big Energy Savings
Ford introduced early versions of its regenerative brake system on the Ford Ranger and Ecostar electric vehicles in the 1990s.
By Byron Pope • June 11, 2013 -
Courtesy of WardsAuto
Honda Malaysia Cuts Hybrid-Battery Replacement Prices
One factor allowing the price rollback is the recent depreciation of the yen against the ringgit, which has lowered the cost of hybrid batteries imported from Japan.
By Alan Harman • June 11, 2013 -
Courtesy of WardsAuto
Fiat Doblo-Based Small Van Coming to U.S. as Ram
The new van joins the larger ProMaster in Ram’s ongoing effort to court commercial customers and broaden its lineup.
By Aaron Foley • June 10, 2013 -
Courtesy of WardsAuto
Studiotorino to Build Handful of Porsche Cayman S Conversions
The car makes extensive use of carbon-fiber panels and eliminates the Cayman’s rear side windows for a sleek appearance.
By Giancarlo Perini • June 10, 2013 -
Courtesy of WardsAuto
Chrysler Says ‘Wait and See’ on Dispute With NHTSA
Editor's note: This story is part of the WardsAuto digital archive, which may include content that was first published in print, or in different web layouts.Top Chrysler executives are keeping it short and simple addressing a safety agency’s request for recalls in older Jeep models.The U.S. Natio...
By Aaron Foley 1 • June 7, 2013 -
Courtesy of WardsAuto
Acura TSX Wagon on Bubble
A top Acura executive won’t say if the wagon is a goner, but ominously notes every model needs a good business case and “when there’s not enough demand (for a model), we just won’t do it.”
June 7, 2013 -
Courtesy of WardsAuto
Toyota Aims to Regain Sales Ground With New Corolla
A stretched wheelbase, more angular styling, higher-quality interior materials, CVT and a new Eco grade are among the major changes made to Toyota's second-best-selling U.S. model for '14.
June 6, 2013 -
Courtesy of WardsAuto
GM CEO Sees ‘Progress, Miles to Go’ in Restructuring
Looking ahead, material costs, complexity and quality are the company’s biggest challenges, Akerson says. “They’re all interconnected. They are all in our ability to control.”
By James M. Amend • June 6, 2013 -
Courtesy of WardsAuto
Chrysler Issues Jeep Recalls in Wake of NHTSA Standoff
While standing firm that fuel systems on some Jeeps are safe, the auto maker is calling back other models for seatbelt and transmission defects.
By WardsAuto Staff • June 6, 2013 -
Courtesy of WardsAuto
Honda Exec: F1 Participation Now ‘Financially Responsible’
The Japanese auto maker participated in F1 racing from the mid-1960s until 2008, including stints as an engine supplier in the 1980s and early 2000s.
June 6, 2013 -
Courtesy of WardsAuto
GM to Make Smartphone App for Remote Vehicle Functions Standard
The new RemoteLink Key Fob Services program covers OnStar-equipped Chevrolet, Buick, GMC and Cadillac models. If owners decline OnStar service, they can still use remote services.
By James M. Amend • June 5, 2013 -
Courtesy of WardsAuto
Chrysler Challenges NHTSA’s Recall Over Fuel Systems
The safety agency says some Jeep SUVs are at risk of fire in collision, but the auto maker says such an event is unlikely to happen.
By Aaron Foley • June 4, 2013 -
Courtesy of WardsAuto
GM 4-Cyl. Trumps BMW and Ford in Power
This new specific-output leader is more efficient and refined.
By Gary Witzenburg • June 4, 2013 -
Courtesy of WardsAuto
MKZ Sedan Expected Bright Spot in Otherwise Stagnant Lincoln Sales
Lincoln executives say about 25% of MKZ customers are selecting the hybrid model, priced the same as the conventional gas-powered version.
By Byron Pope • May 31, 2013 -
Courtesy of WardsAuto
Redesigned Chevy Malibu Signals New Aggressiveness by GM, Reuss Says
“We’re not going to stand around and be complacent,” GMNA President Mark Reuss tells journalists at the ’14 Malibu’s introduction. “We gotta hit a home run every time.”
By James M. Amend • May 31, 2013 -
Courtesy of WardsAuto
Alfa Romeo Losing Speed, But Remains Styling Winner
The Italian luxury brand continues to win awards for its designs, but enthusiasts continue to fret over its future.
By Giancarlo Perini • May 31, 2013 -
Courtesy of WardsAuto
Ford Utility Sales Growing; Fullsize SUV Deliveries Dropping
“The death of utilities was premature, it just came back in a different form,” Ford marketing chief Jim Farley says.
By Byron Pope • May 30, 2013 -
Courtesy of WardsAuto
Mercedes Targets 30,000 AMG Global Sales Annually by 2017
Customers generally pay 40%-45% more for an AMG model, because for some premium car buyers the Mercedes brand doesn't have enough cachet, says a top executive. “They want the best car that's there.”
By Herb Shuldiner 1 • May 30, 2013 -
Courtesy of WardsAuto
Cultural Progressives, And Bessie, Part of Lincoln Rebirth
Lincoln’s product marketing manager explains the importance of “cultural progressives” who enjoy new experiences and a good meal. They even like to know where the butter comes from.
May 24, 2013
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