Automakers: Page
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Courtesy of WardsAuto
GM Wins Top Loyalty Honors Amid ‘Volatile’ Market Conditions
“There is a strong correlation between inventory and brand loyalty,” says Tom Libby of IHS Markit.
By Steve Finlay • March 4, 2022 -
Courtesy of WardsAuto
Asian Brands Dominate List of Most-Viewed Auto Ads
Leading the list is Toyota, with the top two spots: “Born for Bringin’ It” and “Born for the Wild.” Friends reruns drove the most impressions for both ads, with the CBS Morning News taking a close second.
By Wards Staff • March 3, 2022 -
Explore the Trendline➔
Courtesy of Kia Corporation
TrendlineArtificial Intelligence
Automakers and dealers alike are increasingly seeing the use case for AI within their operations. Explore some use cases in this trendline.
By WardsAuto staff -
Courtesy of WardsAuto
Ukraine Invasion Puts Russian Auto Industry in Limbo
Global automakers have begun exporting Russia-built cars to other markets. This is happening in part because it has become unprofitable for them to sell their products in Russia due to devaluation of the ruble.
By Eugene Gerden • March 2, 2022 -
Courtesy of WardsAuto
Ford Reorg Includes BEV, ICE, Commercial-Vehicle Groups
The move will impact dealers, who will be asked to specialize around ICE vehicles, BEVs or commercial vehicles, and transition to new sales and service methods in the process.
By David Zoia • March 2, 2022 -
Courtesy of WardsAuto
Tavares Unveils Ambitious Growth Initiative for Stellantis
The Dare Forward 2030 plan calls for the addition of more electric vehicles, including the first battery-electric Jeep next year and a BEV version of the Ram 1500 pickup truck in 2024.
By Joseph Szczesny • March 2, 2022 -
Courtesy of WardsAuto
Ford’s Farley Says More to Come From ICEs
The CEO says he’s out to drive a “radical reduction in complexity” that will unlock better quality and lower costs for future vehicles powered by internal-combustion engines.
By Jim Henry • Feb. 24, 2022 -
Courtesy of WardsAuto
Stellantis Warns of Continued Semiconductor Shortage, Supply Chain Pressure
The pressure on suppliers will only grow in the future as car makers move forward with their electrification plans, CEO Carlos Tavares says.
By Joseph Szczesny • Feb. 24, 2022 -
Courtesy of WardsAuto
Ford Targets Fleets With Battery-Electric e-Transit Van
The electric Transit was designed to make the transition to battery-powered vans as painless as possible for Ford’s longstanding fleet customers. It’s also a much more pleasant vehicle to drive.
By John Voelcker • Feb. 23, 2022 -
Courtesy of WardsAuto
Nissan to Build Two All-New BEVs at Mississippi Plant
The Canton plant employs approximately 5,000 people and has built nearly 5 million vehicles since opening in 2003. It currently builds four models: the Altima midsize sedan and Frontier, Titan and Titan XD pickups.
By Joseph Szczesny • Feb. 18, 2022 -
Courtesy of WardsAuto
Nissan Shows Off Eye-Catching Trio of Frontier Concepts
“(A truck) is like a canvas,” says Nissan lead project designer Hiren Patel. “When you buy it, you make it your own.”
By Steve Finlay • Feb. 17, 2022 -
Courtesy of WardsAuto
Toyota Claims Most-Seen Auto Ad Against Olympic Backdrop
Toyota tops the list for the week of Feb. 7 with one of its two “Start Your Impossible” campaign spots, but just barely. Toyota’s “Ice Match” bests Chevrolet’s “Taco Truck” by a mere 714,184 impressions.
Feb. 17, 2022 -
Courtesy of WardsAuto
Mercedes-AMG Reveals 677-hp EQE 53 4Matic+
The powered-up battery-electric sedan takes aim at Porsche Taycan Turbo.
By Greg Kable • Feb. 15, 2022 -
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Volvo 2021 Profits Surge on Electrified-Vehicle Sales
The strong performance of the brand’s premium luxury electric-powered vehicles over its less-expensive internal-combustion products deserves most of the credit for Volvo’s increased profitability.
By Paul Myles • Feb. 15, 2022 -
Courtesy of WardsAuto
Auto Dealers Tell Jeep: ‘Give Us More’
Jeep chief Jim Morrison talks about the brand while navigating an electrified model on a simulated off-road course at the Chicago Auto Show.
By Steve Finlay • Feb. 14, 2022 -
Courtesy of WardsAuto
Hyundai Creating $50 Million Safety Test and Investigation Lab
A field crash investigation lab, high-voltage battery lab, forensics lab, 1,640-ft. track and a Vehicle Dynamics Area pad are scheduled to be operational in fall 2023.
By WardsAuto Staff • Feb. 10, 2022 -
Courtesy of WardsAuto
Kia Most Dependable Brand in J.D. Power Rankings
Korean brands dominate the list, occupying three of the top five spots. The most dependable model overall? The high-performance, low-volume Porsche 911.
By Wards Staff • Feb. 10, 2022 -
Courtesy of WardsAuto
Nissan BEV Spot Ranks Atop Most-Viewed Auto Ads
With no NFL games to run ads against as the pro football world takes a week off before the Super Bowl, automakers turned to a variety of other programming to promote their vehicles during the week of Jan. 31.
By Jim Irwin • Feb. 10, 2022 -
Courtesy of WardsAuto
Volvo Cars Investing in Aluminum Megacasting
Reducing the number of castings of aluminum in the vehicle’s structure, such as major elements of the floor structure of the car cast as one single part, significantly reduces weight, improving efficiency and potential range of battery-electric vehicles.
By Paul Myles • Feb. 8, 2022 -
Courtesy of WardsAuto
First-Ever Electrified Alfa Romeo Arrives in ‘23 Tonale
From a PHEV powertrain to NFT tracking, the ’23 Tonale starts Alfa Romeo’s headlong plunge into a high-tech future that goes all-electric in 2027.
By Bob Gritzinger • Feb. 8, 2022 -
Courtesy of WardsAuto
Hyundai’s Wild Ride Into the Metaverse
In Hyundai’s view, we’re going to live in three worlds: the physical world we know today, the physical world that we’ll experience through our own personal robots and then, of course, the metaverse, the virtual reality world that exists on the internet.
By John McElroy • Feb. 7, 2022 -
Courtesy of WardsAuto
GM Mexico Workers Oust Longtime Bargaining Agent
The defeat of CTM is being hailed by the UAW and other American unions, which have argued for decades the system in Mexico is designed to keep wages low, giving employers an incentive to move work out of the U.S.
By Joseph Szczesny • Feb. 4, 2022 -
Courtesy of WardsAuto
Skoda Unveils 302-hp Enyaq Coupe vRS
The electric-powered performance model heads the Volkswagen-owned Skoda brand’s new Enyaq Coupe lineup.
By Greg Kable • Feb. 2, 2022 -
Courtesy of WardsAuto
General Motors Profits Fuel Transition to Electrification
“We have set a target to deliver 400,000 EVs in North America over the course of 2022 and 2023,” GM Chairman and CEO Mary Barra says. She says annual BEV production capacity in the region will exceed 1 million units by the end of 2025.
By Joseph Szczesny • Feb. 2, 2022 -
Courtesy of WardsAuto
2022 Ford F-150 Lightning Electric Pickup: First Ride Report
A short ride in Ford’s first electric pickup truck suggests it can be a real work truck.
By John Voelcker • Feb. 1, 2022 -
Courtesy of WardsAuto
Cadillac, Chevrolet Post Robust 2021 Results in Russia
GM remains a minor player in the Russian market, but full-year 2021 sales of 3,423 units were up 72.7% from a year earlier, according to Wards Intelligence data.
By Eugene Gerden • Jan. 31, 2022
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