Jaguar Land Rover resumes importing its cars to the U.S. after a temporary halt following the imposition of punitive tariffs levied on imported foreign vehicles.
The U.K.’s Times national newspaper reports the British automaker has already sent its first shipment of cars after its suspension of exports nearly a month ago.
In a statement, the company hints at deals done with retail outlets to offset some of the price hikes on vehicles imposed by 25% tariffs on imported cars and light trucks.
“As we work to address the new U.S. trading terms with our business partners, we are enacting our planned short-term actions, as we develop our mid- to long-term plans. We will give a further update at our full year results in May,” the company says in a statement.
Last month the Tata Motors-owned company explained its pause in exports to the U.S. saying it was considering how to mitigate the cost of President Donald Trump's tariffs.
Trump has since said he will soften the blow of his auto tariffs through an executive order mixing credits with relief from other levies on parts and materials.
Adrian Hallmark, CEO of rival British luxury carmaker Aston Martin, says the company will split the costs from U.S. tariffs between the company and is limiting exports to the country while it monitors “the evolving U.S. tariff situation.”
The U.S. is the second-biggest importer of British-made cars after the European Union, accounting for 20% of exports and employing about 200,000 people directly, according to data from industry body the Society of Motor Manufacturers and Traders.
