Aluminum is quickly becoming the go to substrate for automotive light weighting applications. It has been projected that by 2025, in North America, 15% of the automotive body sheet content will be using aluminum substrates. This trend generates...
Plasma treatment is used as a surface modification technique to prime automotive parts for improved bonding. While plasma treatment does enhance surface wetting and improve surface energy, it adds operational cost, footprint demand and offers only...
Bloomberg New Energy Finance predicts electric vehicle sales will overtake internal combustion engines within just over 20 years, thanks in part to battery prices coming down sooner than most expect. With every large automaker now working on...
With more channels and resources at their fingertips than ever before, today's car shoppers don't follow a linear path to purchase. Instead they have a scattered collection of interactions across multiple sites and devices, with dealer visits...
Employee retention is one of the biggest elephants in the room at dealerships around the country. With average turnover rates as high as 67 percent for automotive retail salespeople, it isn't a secret that dealerships have a long way to go when it...
In an era of rapidly evolving consumer expectations and increased online competition, your Vehicle Details Pages need to do more than engage shoppers, they need to drive deals by creating a transparent and trustworthy experience. Making this...
Is your dealership transparent? We live in a world where people value, and often expect transparency. Customers go out of their way to find the information they want. Most conduct at least 13 hours of research online before buying a car. If your...
