Many dealerships have paid for service-advisor sales training, only to learn they wasted their money. Dealer principals and managers often tell me they didn't receive a return on their investment of time or money in such training.
A new search engine takes into account that auto technicians may describe the same problem in different ways. Identifix, an online automotive diagnostic source, added Supercharged Search on its Direct-Hit website
It's a cold morning in America, and in driveways across the land vehicles are idling, engines started earlier to make interiors toasty for impending drivers. It's a warm-up exercise that has gone on for decades in cold-weather regions. It has...
Las Vegas Veteran auto technician Bill James' jittery finger doing a computer scroll cost him a shot at winning a national automotive troubleshooting contest here.
When the economy falters, it's easy for some dealers to avoid coming up with strategies to ensure their business foundation remains sound. Sometimes, their perspective narrows, and consequently they end up only considering dubious short-term...
Business partners Amit Maheshwari and Dinos Constantine wondered why car dealers don't sell more auto accessories. Accessories are a $34 billion dollar market, but dealers have just 15% of it, Constantine says. We spent six months studying why...
A Cuban immigrant with strong educational credentials is the 2006 Automotive Youth Educational Systems (AYES)/SPX National Instructor of the Year. The award goes to Eduardo Cruz, an automotive technical instructor at Lorenzo Walker Institute of...