A promotion for Hyundai’s Getaway Sales Event racked up 180.3 million national TV ad impressions, per iSpot.tv.

Automaker sees sales strides in Europe but electrified powertrain offerings suffer a slump in price-warring China.

Ford is delaying some of its EV product launches in favor of delivering hybrid versions of all its Ford-branded vehicles by 2030 as interest grows in hybrid vehicles as a prologue to a complete shift to electric vehicles.

Keeping up with megatrends changing the mobility industry is forcing suppliers to move away from highly profitable ICE-related products to future ones with less-certain revenue potential. It’s a bit of gamble either way.

Globally, China leads in battery production by a wide margin, dominating levels produced in the U.S., Europe and East Asia combined.

Carbon neutrality isn’t something that is achieved by an OEM its own; inputs from suppliers must be assessed. When one of those inputs is steel, there is a lot of carbon that needs to be considered.