Industry Voices

There are many reasons why someone might skip or shortcut a step in the car dealership selling process, but these would only be excuses.

When I talked about how a video game could help in the rebuilding of fire-damaged Notre Dame, I got the attention of dealership staffers at a training session.

A dealership that provides a seamless process and is seen as the customer's advocate rather than as an adversary will become their dealership.

When technology and people work together to provide the best customer experience possible, dealerships will continue to thrive.

By reaching agreement on critical issues at the outset, both parties can maximize the chances that the partnership will be successful and mutually beneficial.

A surety bond claim can have negative consequences, apart from the immediate costs.

A peripheral-vision communication system powered by next-generation LEDs can help passengers feel more comfortable, and even less car sick, by providing an understanding of what their vehicle is doing on the road at any given moment.

The best way to combat negative people is to be the most positive person you know.

Personalize messaging to better speak to customers based on their preferences and needs.

Governments have passed anti-texting laws, and everyone is developing autonomous cars, but we have devolved in addressing driver distraction. Daydreaming and drive-thru coffee may be the biggest culprits of all.