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WARDSAUTO Intelligence

Since 1924, Wards has provided business intelligence about the automotive industry to its key players and the financial community investing in it. Today, we reliably track and interpret market size, trends and movements, delivering forward-looking intelligence, statistics and insight.

Young people in car
How to Sell Cars to Generation Z
Aug 20, 2018
While the newest batch of car buyers actually prefer brick-and-mortar dealerships, it expects a more engaging in-person experience.
Glen DeVos Aptiv
Smart Vehicle Architecture Needed
Aug 14, 2018
The traditional architecture approach will no longer support the growth in content and complexity. There isn’t enough computing power to run the vehicle’s complex software algorithms, and the networking infrastructure cannot support future data...
Crash-free automotive future still a long way off.
As Automation Expands, Driver Error Persists
Jul 24, 2018
At this phase in the development of vehicle automation technologies, and underscored by the persistence of driver error, automakers, suppliers and retailers continue to face significant litigation risk.
5G wireless gaining ground on DSRC, but technologies could coexist.
DSRC vs. 5GLTE: Which Will It Be for Connected Vehicles?
Jul 23, 2018
Designers of equipment and infrastructure for connected vehicles now have two primary options: Dedicated Short Range Communications radio and 5GLTE wireless technology. Many have suggested DSRC and 5GLTE solutions will prove to be complementary...
Web Auto Security
Top 10 Unspoken Automotive Cybersecurity Risks
Jul 17, 2018
There are many risks throughout the automotive system – some overblown, some undermentioned. Addressing those that truly will impact the customer experience will be the challenge for suppliers, governments and manufacturers.
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