With the onset of COVID-19, car dealers have realized the importance and the requirement of adopting a digital strategy. Retail buyers have never been more educated about the vehicles and processes found at dealerships across the nation as digital-retailing sweeps over the industry. Learn about transparency, re-engagement and differentiation that will surely put you on the path to success.
- Providing a transparent journey that builds trust between a dealer and a buyer is the key to digital success.
- Re-engagement and recognizing today’s customers have already visited an average of 19 different websites and spent weeks or even months researching for the right vehicle.
- Dealerships must differentiate themselves from the competition