You just signed up for a Digital retail solution and now you are waiting for the magic to happen – Not so Fast. Many dealerships have launched a digital-retailing solution then realize it takes more than just signing an agreement with a vendor. Dealers serious about boosting sales to customers who want an Amazon-like transaction need to do their homework. If they don’t, they may introduce a tool that fails to yield results.
- Is our management team really ready to embrace a digital-retailing solution?
- Make sure to find and select a “best-in-class” DRS.
- Crank up your marketing efforts.
- Appropriate time for training your sales team.