Roy Morgan researchers say 45% consider search engines such as Google the most valuable source of information, followed by specific websites (24.9%), newspapers (10.7%), television (5.4%) and magazines (4.1%).
Industry consumer watchdog What Car? says the average discount available across all car sectors stands at a 12-month high of 8.4% or £2,560 ($3,600) a vehicle.
In a WardsAuto Q&A, Blackbook’s Anil Goyal talks about weakening preowned vehicle values, the prospects of new-car vehicle incentives this year and the possibility of a car-segment comeback.
For many dealerships, adapting to meet the demands of an evolving consumer base can be overwhelming, but it doesn’t have to be.