Have a Merry Marketing Holiday Season at Car Dealerships
In studying consumer behavior ldquoIrsquom concerned with when how and whatrdquo says Ohle GroundTruthrsquos head of data
ldquoThe car business fundamentally is a relationship businessrdquo Burgiss says ldquoItrsquos not a checkoutcounter businessrdquo
 ldquoThe last two months have been incredibly positiverdquo says CEO Pietrzak
ldquoIt keeps me up at nightrdquo Vickery says of CRM misuse at some dealerships
ldquoMany people would like to know how a dealership worksrdquo Miller says
Automakers and dealers typically capitalize on 3day holiday weekends
Kurt Olnhausen
Online carbuying startup thriving on word of mouth from happy customers cofounder says
Six Tips on Capturing, Converting Auto Dealership Sales Leads