The Dealer 5 | November 20, 2015

The Dealer 5 | November 20, 2015

Dealer news and information from WardsAuto and around the web.

Welcome to The WardsAuto Dealer 5 - we've put together important items from and across the Internet. So let's go:


Dealers fought for legislation to rein in the Consumer Financial Protection Bureau. The NADA is celebrating a House vote. But a Presidential veto looms. Here's what's ahead.


Dealer Lou Bregou pioneered a different way of selling F&I. Now, he worries about its online future.


When it comes to paid search, perhaps there is no more critical metric than impression share, a term which should be committed to memory and is conveyed as a percentage figure. Do you understand your impression share?

Read our blog post to learn more.


The law that might have required dealers to fix recalled used cars probably is dead. To some, it’s R.I.P.


Are auto incentives meant to baffle people? No, they’re meant to sell cars. But they can confuse consumers, even dealers. Here’s one way to sort them out.


Surety bonds claims can destroy a dealership. On the other hand, following the rules can lower bond costs. Here’s how.

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