Traditional automakers are launching electric vehicles in segments Tesla isn’t targeting and throwing marketing dollars into BEV launches, aiming to convince consumers a BEV fits their lifestyle.
As dealerships reopen, dealers naturally are trying to sound optimistic, but China’s auto market faces a tough time for the remainder of 2020, say analysts.
California was first to issue statewide shelter-in-place protocols. Sales at its more than 1,400 dealerships took a hit earlier than those in states which delayed or have not issued such orders.
The new Defender is being pitched as a lifestyle brand with four accessory packs to suit different customer tastes. There are 170 available accessories
Parent General Motors will grow Buick as a premium CUV brand in 2020 by adding vehicles in perceived “white spaces,” says Phil Brook, vice president-Buick and GMC marketing.
Heavy-duty diesel trucks are California's biggest source of nitrogen-oxide pollution. But the sector is using electrification, autonomy and connectivity to combat the problem.
