In developing Smartpath, the automaker heeds its dealers’ feedback.

Here’s what dealers need to know when comparing the Amazon and Costco auto programs.

Dealerships that want to make inroads with Spanish-speaking buyers need to ensure digital, in-person and printed information is accurate and straightforward.

New technology allows viewers to personalize their ad experiences.

But artificial intelligence won’t replace dealership staff anytime soon.

Dealers praise kiosks for sparking conversations, education.

Cadillac dealers collectively scored 72 out of 100, the highest in the Pied Piper ranking.